{"id":25,"date":"2025-11-25T15:38:09","date_gmt":"2025-11-25T15:38:09","guid":{"rendered":"https:\/\/scaleistanbul.com\/?post_type=scale_sektor&#038;p=25"},"modified":"2026-04-12T07:50:08","modified_gmt":"2026-04-12T07:50:08","slug":"fintech","status":"publish","type":"scale_sektor","link":"https:\/\/scaleistanbul.com\/en\/sektor\/fintech\/","title":{"rendered":"Fintech Sekt\u00f6r\u00fc"},"content":{"rendered":"<h2><b>T\u00fcrkiye\u2019de Fintech (Finansal Teknolojiler) Sekt\u00f6r\u00fcn\u00fcn Ge\u00e7mi\u015fi ve Geli\u015fimi<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye&#8217;de finansal teknolojiler (Fintech) sekt\u00f6r\u00fc, g\u00fc\u00e7l\u00fc bankac\u0131l\u0131k altyap\u0131s\u0131, teknolojiye h\u0131zla adapte olan gen\u00e7 n\u00fcfusu ve reg\u00fclatif geli\u015fmelerin etkisiyle son yirmi y\u0131lda muazzam bir d\u00f6n\u00fc\u015f\u00fcm ge\u00e7irmi\u015ftir. Sekt\u00f6r\u00fcn geli\u015fimi, geleneksel bankac\u0131l\u0131k s\u0131n\u0131rlar\u0131n\u0131n a\u015f\u0131larak inovatif finansal \u00e7\u00f6z\u00fcmlerin demokratikle\u015fmesi y\u00f6n\u00fcnde ilerlemi\u015ftir.<\/span><\/p>\n<h3><b>1. D\u00f6nem: Geleneksel Altyap\u0131n\u0131n \u0130n\u015fas\u0131 (1990&#8217;lar &#8211; 2010)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye&#8217;de finansal inovasyonun temelleri 1990&#8217;da <\/span><b>Bankalararas\u0131 Kart Merkezi&#8217;nin (BKM)<\/b><span style=\"font-weight: 400;\"> kurulmas\u0131yla at\u0131ld\u0131. 1990&#8217;lar\u0131n sonu ve 2000&#8217;lerin ba\u015f\u0131, internet bankac\u0131l\u0131\u011f\u0131n\u0131n ve alternatif da\u011f\u0131t\u0131m kanallar\u0131n\u0131n T\u00fcrkiye pazar\u0131na giri\u015f yapt\u0131\u011f\u0131 y\u0131llard\u0131. Bu d\u00f6nemde bankalar, teknolojiye ciddi yat\u0131r\u0131mlar yaparak kendi i\u00e7 &#8220;fintech&#8221; departmanlar\u0131n\u0131 olu\u015fturdular ve Avrupa standartlar\u0131n\u0131n \u00f6tesinde bir dijital bankac\u0131l\u0131k altyap\u0131s\u0131 kurdular.<\/span><\/p>\n<h3><b>2. D\u00f6nem: Ba\u011f\u0131ms\u0131z Fintech&#8217;lerin Do\u011fu\u015fu ve Reg\u00fclasyon (2010 &#8211; 2020)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">2010&#8217;lu y\u0131llar, banka d\u0131\u015f\u0131 ba\u011f\u0131ms\u0131z finansal teknoloji giri\u015fimlerinin (startup) sahneye \u00e7\u0131kt\u0131\u011f\u0131 d\u00f6nemdir. Sekt\u00f6r\u00fcn en b\u00fcy\u00fck k\u0131r\u0131lma noktas\u0131, <\/span><b>2013 y\u0131l\u0131nda y\u00fcr\u00fcrl\u00fc\u011fe giren 6493 say\u0131l\u0131 &#8220;\u00d6deme ve Menkul K\u0131ymet Mutabakat Sistemleri, \u00d6deme Hizmetleri ve Elektronik Para Kurulu\u015flar\u0131 Hakk\u0131nda Kanun&#8221;<\/b><span style=\"font-weight: 400;\"> olmu\u015ftur.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Etkisi:<\/b><span style=\"font-weight: 400;\"> Bu kanun, e-para lisanslamas\u0131n\u0131 standart hale getirerek \u00f6deme sistemleri ve dijital c\u00fczdan giri\u015fimlerinin yasal bir zeminde h\u0131zla \u00e7o\u011falmas\u0131n\u0131 sa\u011flad\u0131. (\u00d6rn: Iyzico, Papara, ininal).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>BKM Express ve TROY:<\/b><span style=\"font-weight: 400;\"> 2012&#8217;de dijital c\u00fczdan BKM Express, 2016&#8217;da ise T\u00fcrkiye&#8217;nin ilk yerli \u00f6deme y\u00f6ntemi TROY hayata ge\u00e7irilerek ekosistemin ba\u011f\u0131ms\u0131zl\u0131\u011f\u0131 g\u00fc\u00e7lendirildi.<\/span><\/li>\n<\/ul>\n<h3><b>3. D\u00f6nem: A\u00e7\u0131k Bankac\u0131l\u0131k, Dijital Bankalar ve Olgunla\u015fma (2020 &#8211; G\u00fcn\u00fcm\u00fcz)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Pandemi ile birlikte ivmelenen nakitsiz toplum vizyonu, reg\u00fclatif yeniliklerle desteklendi.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>A\u00e7\u0131k Bankac\u0131l\u0131k (Open Banking) ve FAST:<\/b><span style=\"font-weight: 400;\"> TCMB taraf\u0131ndan hayata ge\u00e7irilen FAST (Fonlar\u0131n Anl\u0131k ve S\u00fcrekli Transferi) sistemi ve TR Karekod standartlar\u0131 \u00f6demelerde devrim yaratt\u0131.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Dijital Bankac\u0131l\u0131k Lisanslar\u0131:<\/b><span style=\"font-weight: 400;\"> 2022&#8217;de BDDK&#8217;n\u0131n &#8220;\u015eubesiz\/Dijital Bankac\u0131l\u0131k&#8221; y\u00f6netmeli\u011fi ile fiziksel \u015fubesi olmayan Neobank&#8217;lar\u0131n \u00f6n\u00fc a\u00e7\u0131ld\u0131.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Hizmet Modeli Olarak Bankac\u0131l\u0131k (BaaS):<\/b><span style=\"font-weight: 400;\"> G\u00f6m\u00fcl\u00fc finans (embedded finance) uygulamalar\u0131n\u0131n yayg\u0131nla\u015fmas\u0131yla e-ticaret, telekom\u00fcnikasyon ve perakende devleri kendi fintech \u00e7\u00f6z\u00fcmlerini sunmaya ba\u015flad\u0131.<\/span><\/li>\n<\/ul>\n<h2><b>Fintech Yaz\u0131l\u0131m T\u00fcrleri ve \u00dcretim Yap\u0131s\u0131<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Fintech sekt\u00f6r\u00fc, geleneksel finans\u0131 dijitalle\u015ftiren ve merkeziyetsizle\u015ftiren \u00e7e\u015fitli yaz\u0131l\u0131m t\u00fcrlerinden ve modern \u00fcretim mimarilerinden olu\u015fur.<\/span><\/p>\n<h3><b>Temel Fintech Yaz\u0131l\u0131m T\u00fcrleri<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye&#8217;deki pazar pay\u0131 ve b\u00fcy\u00fcme potansiyeline g\u00f6re ana yaz\u0131l\u0131m t\u00fcrleri \u015funlard\u0131r:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u00d6deme Ge\u00e7itleri (Payment Gateways) ve POS Yaz\u0131l\u0131mlar\u0131:<\/b><span style=\"font-weight: 400;\"> E-ticaret siteleri ile finansal kurumlar aras\u0131ndaki veri ak\u0131\u015f\u0131n\u0131 \u015fifreleyerek sa\u011flayan, API (Uygulama Geli\u015ftirme Aray\u00fcz\u00fc) tabanl\u0131 entegrasyonlar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Dijital C\u00fczdanlar ve E-Para Yaz\u0131l\u0131mlar\u0131:<\/b><span style=\"font-weight: 400;\"> Kullan\u0131c\u0131lar\u0131n fonlar\u0131n\u0131 saklamas\u0131na, P2P (ki\u015fiden ki\u015fiye) para transferi yapmas\u0131na ve fatura \u00f6demesine olanak tan\u0131yan mobil odakl\u0131 uygulamalar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Regtech (D\u00fczenleyici Teknolojiler):<\/b><span style=\"font-weight: 400;\"> KYC (M\u00fc\u015fterini Tan\u0131), AML (Kara Para Aklamay\u0131 \u00d6nleme) ve dijital kimlik do\u011frulama s\u00fcre\u00e7lerini otomatize eden yaz\u0131l\u0131mlar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Insurtech (Sigorta Teknolojileri):<\/b><span style=\"font-weight: 400;\"> Hasar tespiti, poli\u00e7e y\u00f6netimi ve risk analizi i\u00e7in yapay zeka (AI) ve makine \u00f6\u011frenimi (ML) kullanan sistemler.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Servis Modeli Olarak Bankac\u0131l\u0131k (BaaS &#8211; Banking as a Service):<\/b><span style=\"font-weight: 400;\"> Finansal olmayan \u015firketlerin kendi platformlar\u0131na bankac\u0131l\u0131k \u00fcr\u00fcnlerini (kredi, hesap, kart) entegre etmesini sa\u011flayan beyaz etiketli (white-label) yaz\u0131l\u0131mlar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Blokzincir ve Kripto Varl\u0131k Platformlar\u0131:<\/b><span style=\"font-weight: 400;\"> Merkeziyetsiz finans (DeFi), ak\u0131ll\u0131 s\u00f6zle\u015fmeler (smart contracts) ve kripto para borsas\u0131 altyap\u0131lar\u0131.<\/span><\/li>\n<\/ol>\n<h3><b>\u00dcretim Yap\u0131s\u0131 ve Geli\u015ftirme Mimarisi<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye&#8217;de fintech yaz\u0131l\u0131m \u00fcretimi, k\u00fcresel standartlara uygun, esnek ve y\u00fcksek g\u00fcvenlikli mimariler \u00fczerine in\u015fa edilmektedir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Mikroservis Mimarisi (Microservices):<\/b><span style=\"font-weight: 400;\"> Monolitik yap\u0131lar\u0131n aksine, her bir finansal i\u015flevin ba\u011f\u0131ms\u0131z bir servis olarak \u00e7al\u0131\u015ft\u0131\u011f\u0131, y\u00fcksek \u00f6l\u00e7eklenebilirlik sunan yap\u0131lar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>API \u00d6ncelikli Geli\u015ftirme (API-First Development):<\/b><span style=\"font-weight: 400;\"> Sistemlerin di\u011fer bankalar, \u00f6deme kurulu\u015flar\u0131 ve e-ticaret platformlar\u0131 ile sorunsuz konu\u015fabilmesi i\u00e7in API standartlar\u0131na g\u00f6re \u00fcretilmesi.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Veri Yerelle\u015ftirmesi ve G\u00fcvenlik:<\/b><span style=\"font-weight: 400;\"> KVKK (Ki\u015fisel Verilerin Korunmas\u0131 Kanunu) ve BDDK reg\u00fclasyonlar\u0131 gere\u011fi, finansal verilerin T\u00fcrkiye s\u0131n\u0131rlar\u0131 i\u00e7erisinde tutulmas\u0131 zorunlulu\u011fu, yerel veri merkezi (datacenter) kullan\u0131m\u0131n\u0131 ve On-Premise\/\u00d6zel Bulut (Private Cloud) \u00e7\u00f6z\u00fcmlerinin \u00fcretimini zorunlu k\u0131lmaktad\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Agile ve DevSecOps:<\/b><span style=\"font-weight: 400;\"> Geli\u015ftirme s\u00fcre\u00e7leri tamamen \u00c7evik (Agile) metodolojilerle y\u00fcr\u00fct\u00fcl\u00fcrken, finansal veri s\u0131z\u0131nt\u0131lar\u0131n\u0131 \u00f6nlemek i\u00e7in g\u00fcvenlik, yaz\u0131l\u0131m geli\u015ftirme d\u00f6ng\u00fcs\u00fcn\u00fcn en ba\u015f\u0131na (DevSecOps) entegre edilmektedir.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><b>T\u00fcrkiye\u2019de Fintech Ekosistemi ve Yat\u0131r\u0131mlar<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye Fintech ekosistemi, yerel pazardaki %90&#8217;\u0131 a\u015fan mobil penetrasyonu bir avantaja \u00e7evirerek sadece b\u00f6lgesel bir g\u00fc\u00e7 de\u011fil, k\u00fcresel \u00e7apta milyar dolarl\u0131k hacimlere ula\u015fan &#8220;Unicorn&#8221;lar (T\u00fcrkiye&#8217;deki ad\u0131yla Turcorn) \u00e7\u0131karan bir yap\u0131ya d\u00f6n\u00fc\u015fm\u00fc\u015ft\u00fcr. Ekosistem, \u00f6deme kurulu\u015flar\u0131ndan varl\u0131k y\u00f6netimine kadar geni\u015f bir yelpazede h\u0131zla \u00f6l\u00e7eklenmeye devam etmektedir.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Ekosistemin Temel Dinamikleri ve Pazar B\u00fcy\u00fckl\u00fc\u011f\u00fc<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Sekt\u00f6r\u00fcn b\u00fcy\u00fcmesini tetikleyen temel fakt\u00f6rler, reg\u00fclatif kolayl\u0131klar ve t\u00fcketicilerin dijital adaptasyon h\u0131z\u0131d\u0131r.<\/span><\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Finansal Kapsay\u0131c\u0131l\u0131k ve Kullan\u0131c\u0131 Hacmi: Dijital c\u00fczdan ve e-para kullan\u0131m\u0131nda muazzam bir art\u0131\u015f ya\u015fanmaktad\u0131r. \u00d6rne\u011fin, sekt\u00f6r\u00fcn lider e-para kurulu\u015flar\u0131ndan Papara, 2024-2025 d\u00f6nemi itibar\u0131yla 18 milyonun \u00fczerinde kullan\u0131c\u0131ya ula\u015farak geleneksel bankalar\u0131n m\u00fc\u015fteri say\u0131lar\u0131yla do\u011frudan rekabet eder hale gelmi\u015ftir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0130\u015flem Hacmi: Bankalararas\u0131 Kart Merkezi (BKM) verilerine g\u00f6re, T\u00fcrkiye&#8217;de temass\u0131z \u00f6demeler ve dijital i\u015flemler, ma\u011faza i\u00e7i \u00f6demelerin ve e-ticaretin lokomotifi konumundad\u0131r; toplam kredi kart\u0131 i\u015flemlerinin \u00e7ok b\u00fcy\u00fck bir k\u0131sm\u0131 art\u0131k dijital c\u00fczdanlar ve sanal poslar \u00fczerinden ge\u00e7mektedir.<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><span style=\"font-weight: 400;\">Kurumsal Giri\u015fim Sermayelerinin (CVC) Rol\u00fc: \u0130\u015f Bankas\u0131 (Maxis), Garanti BBVA (Garanti BBVA Partners) ve Akbank (Ak Portf\u00f6y) gibi devler, kurumsal GSYF&#8217;ler (Giri\u015fim Sermayesi Yat\u0131r\u0131m Fonlar\u0131) arac\u0131l<\/span><b>\u0131\u011f\u0131yla fintech ekosistemine do\u011frudan milyonlarca dolarl\u0131k fonlama sa\u011flamaktad\u0131r.<\/b><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><b>Tablo 1: Fintech Alt Sekt\u00f6rleri ve \u00d6ne \u00c7\u0131kan Ba\u015far\u0131 \u00d6rnekleri (Rakamlarla)<\/b><\/h3>\n<table>\n<tbody>\n<tr>\n<td><b>Fintech Alt Sekt\u00f6r\u00fc<\/b><\/td>\n<td><b>\u00d6ne \u00c7\u0131kan \u015eirket(ler)<\/b><\/td>\n<td><b>De\u011ferleme \/ Yat\u0131r\u0131m Rakam\u0131<\/b><\/td>\n<td><b>Pazar Konumu ve Ekosisteme Etkisi<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>\u00d6deme Sistemleri ve E-Para<\/b><\/td>\n<td><b>Iyzico<\/b><\/td>\n<td><b>165 Milyon $ (Sat\u0131n Al\u0131nma\/Exit)<\/b><\/td>\n<td><b>K\u00fcresel \u00f6deme devi PayU taraf\u0131ndan sat\u0131n al\u0131narak T\u00fcrk ekosisteminin r\u00fc\u015ft\u00fcn\u00fc ispatlad\u0131.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>\u00d6deme Sistemleri ve G\u00f6m\u00fcl\u00fc Finans<\/b><\/td>\n<td><b>Param<\/b><\/td>\n<td><b>1 Milyar $ \u00dczeri (De\u011ferleme)<\/b><\/td>\n<td><b>Turcorn stat\u00fcs\u00fcne ula\u015farak Avrupa pazar\u0131nda \u015firket sat\u0131n al\u0131mlar\u0131na ba\u015flad\u0131.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Yat\u0131r\u0131m Teknolojileri (Wealthtech)<\/b><\/td>\n<td><b>Midas<\/b><\/td>\n<td><b>45 Milyon $ (Seri A Yat\u0131r\u0131m\u0131)<\/b><\/td>\n<td><b>T\u00fcrkiye&#8217;nin en y\u00fcksek hacimli erken a\u015fama yat\u0131r\u0131mlar\u0131ndan birini alarak yat\u0131r\u0131m\u0131n tabana yay\u0131lmas\u0131n\u0131 sa\u011flad\u0131.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>G\u00f6m\u00fcl\u00fc Finans (Embedded Finance)<\/b><\/td>\n<td><b>Colendi<\/b><\/td>\n<td><b>700 Milyon $ \u00dczeri (De\u011ferleme)<\/b><\/td>\n<td><b>Perakende ve telekom \u015firketleriyle entegre platformlar kurarak pazar\u0131n en b\u00fcy\u00fcklerinden biri oldu.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Dijital Bankac\u0131l\u0131k (Neobanks)<\/b><\/td>\n<td><b>TOM Kat\u0131l\u0131m, Hayat Finans<\/b><\/td>\n<td><b>Pazar \u00d6nc\u00fcleri (Lisansl\u0131 \u0130lkler)<\/b><\/td>\n<td><b>Fiziksel \u015fubesi olmayan, tamamen dijital odakl\u0131 bankac\u0131l\u0131k d\u00f6nemini resmi olarak ba\u015flatt\u0131lar.<\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><b>Tablo 2: T\u00fcrkiye Fintech Ekosistemi Yat\u0131r\u0131m B\u00fcy\u00fckl\u00fckleri ve E\u011filimler<\/b><\/h3>\n<table>\n<tbody>\n<tr>\n<td><b>Yat\u0131r\u0131m G\u00f6stergesi<\/b><\/td>\n<td><b>Ger\u00e7ekle\u015fen Hacim \/ Rakam<\/b><\/td>\n<td><b>Detayl\u0131 Analiz ve Sekt\u00f6rel G\u00f6r\u00fcn\u00fcm<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Genel Startup Yat\u0131r\u0131m Hacmi<\/b><\/td>\n<td><b>1.4 Milyar $ &#8211; 2.6 Milyar $<\/b><\/td>\n<td><b>2024&#8217;teki 2,6 milyar dolarl\u0131k rekorun ard\u0131ndan, 2025&#8217;te 1,4 milyar dolar seviyesinde g\u00fc\u00e7l\u00fc bir konsolidasyon ya\u015fand\u0131.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Fintech Dikeyine \u00d6zel Yat\u0131r\u0131mlar<\/b><\/td>\n<td><b>214 Milyon $ \u00dczeri (Y\u0131ll\u0131k)<\/b><\/td>\n<td><b>T\u00fcrkiye startup ekosisteminde aslan pay\u0131n\u0131 alan \u00fc\u00e7 ana sekt\u00f6rden biri (Oyun ve Yapay Zeka ile birlikte) Fintech oldu.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Yat\u0131r\u0131m Turu B\u00fcy\u00fckl\u00fckleri<\/b><\/td>\n<td><b>1-3 Milyon $ (Tohum)<\/b><\/p>\n<p><b>~40 Milyon $ (Seri A\/B)<\/b><\/td>\n<td><b>Erken a\u015famada tohum yat\u0131r\u0131mlar\u0131 h\u0131z kesmezken, b\u00fcy\u00fcme evresindeki \u015firketler uluslararas\u0131 mega fonlar\u0131 \u00e7ekiyor.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Kurumsal Giri\u015fim Sermayesi (CVC)<\/b><\/td>\n<td><b>Milyonlarca Dolarl\u0131k Fonlama<\/b><\/td>\n<td><b>\u0130\u015f Bankas\u0131, Garanti BBVA ve Akbank gibi geleneksel devler, kendi fonlar\u0131yla fintech&#8217;lere do\u011frudan ortak oluyor.<\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><b>Tablo 3: Pazar Dinamikleri ve Mega Trendler<\/b><\/h3>\n<table>\n<tbody>\n<tr>\n<td><b>Pazar Dinami\u011fi<\/b><\/td>\n<td><b>Somut G\u00f6sterge \/ Veri<\/b><\/td>\n<td><b>Gelecek Beklentisi<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Kullan\u0131c\u0131 Penetrasyonu<\/b><\/td>\n<td><b>18 Milyon+ Kullan\u0131c\u0131 (Sadece Papara \u00f6rne\u011fi)<\/b><\/td>\n<td><b>Dijital c\u00fczdanlar\u0131n m\u00fc\u015fteri say\u0131s\u0131, geleneksel mevduat bankalar\u0131n\u0131n bireysel m\u00fc\u015fteri havuzlar\u0131yla do\u011frudan yar\u0131\u015f\u0131yor.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>BNPL (\u015eimdi Al Sonra \u00d6de)<\/b><\/td>\n<td><b>Milyarlarca TL Kredi Hacmi<\/b><\/td>\n<td><b>Enflasyonist etkiler ve kredi kart\u0131 limit s\u0131n\u0131rland\u0131rmalar\u0131 nedeniyle alternatif t\u00fcketici finansman\u0131 (Hasbi, Kredim vb.) katlanarak b\u00fcy\u00fcyecek.<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>B2B A\u00e7\u0131k Bankac\u0131l\u0131k \/ Regtech<\/b><\/td>\n<td><b>1 Milyar TL+ GSYF B\u00fcy\u00fckl\u00fckleri<\/b><\/td>\n<td><b>Kurumsal yat\u0131r\u0131mc\u0131lar\u0131n fonlar\u0131, \u015firketlerin uyum s\u00fcre\u00e7lerini kolayla\u015ft\u0131ran API odakl\u0131 altyap\u0131 giri\u015fimlerine y\u00f6neliyor.<\/b><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h2><b>T\u00fcrkiye\u2019de Fintech ile \u0130lgili Kurumlar<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye\u2019de fintech ekosistemi, hem d\u00fczenleyici kurumlar hem de sekt\u00f6rel birlik ve topluluk yap\u0131lar\u0131 taraf\u0131ndan \u015fekillendirilen \u00e7ok katmanl\u0131 bir y\u00f6neti\u015fim modeline sahiptir. Sekt\u00f6r\u00fcn temel \u00e7er\u00e7evesi, <\/span><b>\u00f6deme ve elektronik para kurulu\u015flar\u0131n\u0131n<\/b><span style=\"font-weight: 400;\"> lisanslanmas\u0131 ve g\u00f6zetimi konusunda yetkili olan <\/span><b>T\u00fcrkiye Cumhuriyet Merkez Bankas\u0131 (TCMB)<\/b><span style=\"font-weight: 400;\"> taraf\u0131ndan belirlenir; bu kapsamda \u00f6deme hizmetleri, a\u00e7\u0131k bankac\u0131l\u0131k, servis modeli bankac\u0131l\u0131\u011f\u0131 ve \u00f6deme sistemleri altyap\u0131s\u0131na ili\u015fkin teknik ve operasyonel standartlar TCMB rehberli\u011finde uygulan\u0131r. <\/span><b>Bankac\u0131l\u0131k D\u00fczenleme ve Denetleme Kurumu (BDDK)<\/b><span style=\"font-weight: 400;\"> ise bankalar ve <\/span><b>dijital bankalar<\/b><span style=\"font-weight: 400;\"> dahil olmak \u00fczere kredi kurulu\u015flar\u0131n\u0131n lisanslanmas\u0131 ve faaliyet ilkelerinin denetiminden sorumludur.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sermaye piyasas\u0131 \u00fcr\u00fcnleri, robo-dan\u0131\u015fmanl\u0131k platformlar\u0131 ve <\/span><b>kripto varl\u0131k hizmet sa\u011flay\u0131c\u0131lar\u0131n\u0131n<\/b><span style=\"font-weight: 400;\"> d\u00fczenlenmesinde ise <\/span><b>Sermaye Piyasas\u0131 Kurulu (SPK)<\/b><span style=\"font-weight: 400;\"> rol oynar. Veri g\u00fcvenli\u011fi ve kullan\u0131c\u0131 mahremiyeti, fintech\u2019lerin API tabanl\u0131 modellerinde kritik oldu\u011fundan <\/span><b>KVKK<\/b><span style=\"font-weight: 400;\"> ile ki\u015fisel veri i\u015fleme s\u00fcre\u00e7leri uyumlu \u015fekilde y\u00fcr\u00fct\u00fclmek zorundad\u0131r.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ekosistemde sekt\u00f6r i\u00e7i koordinasyon, standartla\u015ft\u0131rma ve temsil i\u015flevini <\/span><b>T\u00fcrkiye \u00d6deme ve Elektronik Para Kurulu\u015flar\u0131 Birli\u011fi (T\u00d6DEB)<\/b><span style=\"font-weight: 400;\"> \u00fcstlenirken, ulusal kartl\u0131 \u00f6deme altyap\u0131s\u0131n\u0131n geli\u015ftirilmesi ve <\/span><b>TROY<\/b><span style=\"font-weight: 400;\"> yerli kart \u015femas\u0131n\u0131n y\u00f6netimi <\/span><b>Bankalararas\u0131 Kart Merkezi (BKM)<\/b><span style=\"font-weight: 400;\"> taraf\u0131ndan ger\u00e7ekle\u015ftirilir. Ayr\u0131ca <\/span><b>Fintech \u0130stanbul<\/b><span style=\"font-weight: 400;\"> ve benzeri platformlar, e\u011fitim, topluluk olu\u015fturma ve yat\u0131r\u0131mc\u0131\u2013giri\u015fimci etkile\u015fimi sa\u011flayarak bilgi payla\u015f\u0131m\u0131n\u0131 te\u015fvik eder;\u00a0<\/span><\/p>\n<p><b>Teknoparklar, h\u0131zland\u0131rma programlar\u0131 ve kulu\u00e7ka merkezleri<\/b><span style=\"font-weight: 400;\"> ise fintech \u015firketlerine hem teknik hem de ticarile\u015fme s\u00fcrecinde \u00f6l\u00e7eklenme deste\u011fi sa\u011flar. Bu \u00e7ok akt\u00f6rl\u00fc yap\u0131, T\u00fcrkiye\u2019de fintech sekt\u00f6r\u00fcn\u00fcn hem d\u00fczenli, hem rekabet\u00e7i, hem de yenilik\u00e7i bir \u015fekilde geli\u015fmesini m\u00fcmk\u00fcn k\u0131lmaktad\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td>\n<h4><b>Kurum \/ Yap\u0131<\/b><\/h4>\n<\/td>\n<td>\n<h4><b>Sorumluluk Alan\u0131<\/b><\/h4>\n<\/td>\n<td>\n<h4><b>Fintech \u0130\u00e7in \u00d6nemi<\/b><\/h4>\n<\/td>\n<td>\n<h4><b>\u00d6rnek Etki \/ \u00c7\u0131kt\u0131<\/b><\/h4>\n<\/td>\n<\/tr>\n<tr>\n<td><b>TCMB (T\u00fcrkiye Cumhuriyet Merkez Bankas\u0131)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u00d6deme &amp; elektronik para kurulu\u015flar\u0131n\u0131n lisanslanmas\u0131, \u00f6deme sistemleri d\u00fczenlemeleri<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u00d6deme ve e-para \u015firketlerinin faaliyet izni ve operasyonel kurallar\u0131 TCMB taraf\u0131ndan belirlenir<\/span><\/td>\n<td><span style=\"font-weight: 400;\">FAST Sistemi, TR Karekod standard\u0131, lisans \/ iptal duyurular\u0131<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>BDDK<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Bankalar ve dijital bankalar\u0131n lisanslanmas\u0131 ve g\u00f6zetimi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Servis Modeli Bankac\u0131l\u0131\u011f\u0131 ve dijital bankalar\u0131n \u00e7er\u00e7evesini belirler<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Dijital banka kurulu\u015f izinleri ve sermaye &amp; s\u00fcre\u00e7 gereklilikleri<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>SPK<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Sermaye piyasalar\u0131 ve kripto varl\u0131k hizmet sa\u011flay\u0131c\u0131lar\u0131 d\u00fczenlemeleri<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yat\u0131r\u0131m platformlar\u0131, robo-dan\u0131\u015fman ve kripto servisleri SPK uyumuna tabidir<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Kripto hizmet sa\u011flay\u0131c\u0131 lisanslama \u00e7er\u00e7evesi (2024 sonras\u0131)<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>KVKK<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Ki\u015fisel veri i\u015fleme ve gizlilik<\/span><\/td>\n<td><span style=\"font-weight: 400;\">A\u00e7\u0131k bankac\u0131l\u0131k, API veri payla\u015f\u0131m\u0131 ve uzaktan m\u00fc\u015fteri edinimi s\u00fcre\u00e7lerinde y\u00fcksek \u00f6nem ta\u015f\u0131r<\/span><\/td>\n<td><span style=\"font-weight: 400;\">M\u00fc\u015fteri verisi i\u015fleme izinleri, saklama &amp; silme y\u00fck\u00fcml\u00fcl\u00fckleri<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>MASAK<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Kara para aklama ve ter\u00f6r\u00fcn finansman\u0131 ile m\u00fccadele<\/span><\/td>\n<td><span style=\"font-weight: 400;\">KYC, KYB ve AML s\u00fcre\u00e7lerinin zorunlu takibi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u015e\u00fcpheli \u0130\u015flem Bildirimi (\u015e\u0130B) y\u00fck\u00fcml\u00fcl\u00fc\u011f\u00fc<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td>\n<h4><b>Kurum \/ Platform<\/b><\/h4>\n<\/td>\n<td>\n<h4><b>Rol\u00fc<\/b><\/h4>\n<\/td>\n<td>\n<h4><b>Kime Hizmet Ediyor<\/b><\/h4>\n<\/td>\n<td>\n<h4><b>\u00d6ne \u00c7\u0131kan Katk\u0131lar<\/b><\/h4>\n<\/td>\n<\/tr>\n<tr>\n<td><b>T\u00d6DEB (T\u00fcrkiye \u00d6deme ve Elektronik Para Kurulu\u015flar\u0131 Birli\u011fi)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u00d6deme &amp; e-para sekt\u00f6r\u00fcn\u00fcn resmi meslek birli\u011fi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Lisansl\u0131 \u00f6deme\/e-para \u015firketleri<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Standart olu\u015fturma, d\u00fczenleyici ileti\u015fim, sekt\u00f6r temsil g\u00fcc\u00fc<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>BKM (Bankalararas\u0131 Kart Merkezi)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Ulusal kartl\u0131 \u00f6deme altyap\u0131s\u0131 y\u00f6netimi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Bankalar, fintech\u2019ler, \u00f6deme sistemleri sa\u011flay\u0131c\u0131lar\u0131<\/span><\/td>\n<td><span style=\"font-weight: 400;\">TROY yerli kart \u015femas\u0131, TR Karekod altyap\u0131s\u0131<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Fintech \u0130stanbul<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Topluluk, i\u00e7erik, e\u011fitim ve network olu\u015fturma<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Giri\u015fimler, yat\u0131r\u0131mc\u0131lar, sekt\u00f6r profesyonelleri<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Bilgi payla\u015f\u0131m\u0131, sekt\u00f6rel etkinlikler, rapor &amp; ekosistem haritalar\u0131<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Teknoparklar (\u0130T\u00dc, Teknopark \u0130stanbul vb.)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Ar-Ge \/ yaz\u0131l\u0131m \u015firketlerine vergi te\u015fvikleri ve \u00f6l\u00e7eklenme ortam\u0131<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Fintech \u00fcr\u00fcn geli\u015ftiren \u015firketler<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Gelir\/kurumlar vergisi istisnas\u0131, KDV muafiyeti, mentorluk \/ ofis<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Kulu\u00e7ka &amp; H\u0131zland\u0131r\u0131c\u0131 Programlar (Lonca, Workup, Cube, Albaraka Garaj vb.)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Erken a\u015fama fintech b\u00fcy\u00fcme ve POC destek programlar\u0131<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yeni giri\u015fimler<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Demo day, yat\u0131r\u0131mc\u0131 eri\u015fimi, bankalarla pilot yapma imk\u00e2n\u0131<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Harika bir detayland\u0131rma talebi. Copy Creator olarak, raporunuzun veya blog\/b\u00fclten i\u00e7eriklerinizin y\u0131ld\u0131z\u0131 olabilecek nitelikte, T\u00dcB\u0130TAK te\u015fviklerini finansal teknoloji (Fintech) dikeyinde en ince ayr\u0131nt\u0131s\u0131na kadar inceleyen, stratejik tablolarla zenginle\u015ftirilmi\u015f ve okuyucuyu (giri\u015fimcileri, yat\u0131r\u0131mc\u0131lar\u0131 veya y\u00f6neticileri) do\u011frudan aksiyona ge\u00e7irecek o kapsaml\u0131 yaz\u0131y\u0131 a\u015fa\u011f\u0131da haz\u0131rlad\u0131m.<\/span><\/p>\n<h1><span style=\"font-weight: 400;\">Finansal Teknoloji \u015eirketlerine Sunulan Vergi \u0130stisnalar\u0131\u00a0<\/span><\/h1>\n<p><span style=\"font-weight: 400;\">K\u00fcresel dijitalle\u015fme vizyonu do\u011frultusunda <\/span><b>fintech sekt\u00f6r\u00fcn\u00fcn \u00f6nemi<\/b><span style=\"font-weight: 400;\"> her ge\u00e7en g\u00fcn artarken, T\u00fcrkiye Cumhuriyeti devleti bu alanda faaliyet g\u00f6steren firmalara muazzam avantajlar sunmaktad\u0131r. Do\u011fru kurgulanm\u0131\u015f <\/span><b>finansal teknolojiler sekt\u00f6r\u00fc yat\u0131r\u0131mlar\u0131<\/b><span style=\"font-weight: 400;\">; hibe, vergi istisnas\u0131 ve prim destekleriyle birle\u015fti\u011finde \u015firketlerin b\u00fcy\u00fcme h\u0131z\u0131n\u0131 katlamaktad\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Peki, <\/span><b>fintech sekt\u00f6r\u00fc hangi desteklerden yararlanabilir?<\/b><span style=\"font-weight: 400;\"> Kurulum a\u015famas\u0131ndaki bir startuptan, k\u00fcresel pazara \u00fcr\u00fcn satan &#8220;Unicorn&#8221; adaylar\u0131na kadar t\u00fcm <\/span><b>bili\u015fim sekt\u00f6r\u00fc<\/b><span style=\"font-weight: 400;\"> oyuncular\u0131 i\u00e7in ge\u00e7erli olan ba\u015fl\u0131ca destek ve vergi istisnalar\u0131n\u0131, sekt\u00f6rel \u00f6rneklerle a\u015fa\u011f\u0131da detayland\u0131r\u0131yoruz.<\/span><\/p>\n<h2><b>1. Teknopark (TGB) Vergi \u0130stisnalar\u0131 ve Avantajlar\u0131 (4691 Say\u0131l\u0131 Kanun)<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye&#8217;de <\/span><b>yaz\u0131l\u0131m firmalar\u0131 teknopark f\u0131rsatlar\u0131<\/b><span style=\"font-weight: 400;\">, i\u015fletmelerin vergi y\u00fck\u00fcn\u00fc neredeyse s\u0131f\u0131ra indiren en k\u00f6kl\u00fc ve g\u00fc\u00e7l\u00fc sistemdir. Teknoloji Geli\u015ftirme B\u00f6lgeleri&#8217;nde (TGB) ofisi bulunan ve projesi onaylanan <\/span><b>yaz\u0131l\u0131m<\/b><span style=\"font-weight: 400;\"> \u015firketleri benzersiz muafiyetlere sahip olur.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kurumlar Vergisi Muafiyeti:<\/b><span style=\"font-weight: 400;\"> B\u00f6lgede geli\u015ftirilen yaz\u0131l\u0131m\u0131n sat\u0131\u015f\u0131ndan elde edilen kazan\u00e7, %100 Kurumlar Vergisinden muaft\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>KDV \u0130stisnas\u0131:<\/b><span style=\"font-weight: 400;\"> \u00dcretilen sistem, veri y\u00f6netimi, i\u015f uygulamalar\u0131 ve oyun yaz\u0131l\u0131mlar\u0131n\u0131n sat\u0131\u015f\u0131 KDV&#8217;den istisnad\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Gelir Vergisi Stopaj\u0131 ve SGK Deste\u011fi:<\/b><span style=\"font-weight: 400;\"> Ar-Ge projesinde \u00e7al\u0131\u015fan yaz\u0131l\u0131mc\u0131lar\u0131n maa\u015flar\u0131ndan kesilen gelir vergisi s\u0131f\u0131rlan\u0131r ve SGK i\u015fveren priminin %50&#8217;si devlet taraf\u0131ndan kar\u015f\u0131lan\u0131r.<\/span><\/li>\n<\/ul>\n<p><b>Sekt\u00f6rel \u00d6rnek ve Kullan\u0131m Senaryosu:<\/b><span style=\"font-weight: 400;\"> B2B muhasebe yaz\u0131l\u0131m\u0131 geli\u015ftiren ve Teknopark&#8217;ta faaliyet g\u00f6steren bir firma d\u00fc\u015f\u00fcn\u00fcn. Firma, bu yaz\u0131l\u0131mdan 2026 y\u0131l\u0131nda 20 Milyon TL net k\u00e2r elde etti\u011finde, normal \u015fartlarda \u00f6demesi gereken yakla\u015f\u0131k 5 Milyon TL&#8217;lik Kurumlar Vergisi&#8217;ni <\/span><b>\u00f6demez.<\/b><span style=\"font-weight: 400;\"> Ayr\u0131ca, b\u00fcnyesinde ayl\u0131k br\u00fct 150.000 TL maa\u015fla \u00e7al\u0131\u015fan 10 K\u0131demli Yaz\u0131l\u0131m Geli\u015ftirici (Senior Developer) i\u00e7in \u00f6demesi gereken Gelir Vergisi stopaj\u0131 ve SGK i\u015fveren pay\u0131 maliyetlerinde milyonlarca liral\u0131k tasarruf sa\u011flar. Elde edilen bu fon, ekibin geni\u015fletilmesi i\u00e7in \u00f6z sermaye olarak \u015firkette kal\u0131r.<\/span><\/p>\n<h2><b>2. Ar-Ge ve Tasar\u0131m Merkezi Te\u015fvikleri (5746 Say\u0131l\u0131 Kanun)<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Fiziksel olarak bir Teknopark&#8217;ta yer alamayan ancak kendi ofisinde inovatif yaz\u0131l\u0131mlar geli\u015ftiren, en az 15 (baz\u0131 \u00f6zel durumlarda 30) Ar-Ge personeline sahip \u015firketler &#8220;Yerinde Ar-Ge Merkezi&#8221; belgesi alarak <\/span><b>yaz\u0131l\u0131m sekt\u00f6r\u00fc te\u015fvikleri<\/b><span style=\"font-weight: 400;\"> havuzundan yararlanabilir.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ar-Ge \u0130ndirimi (%100):<\/b><span style=\"font-weight: 400;\"> Ar-Ge harcamalar\u0131n\u0131n (personel, lisans, amortisman vb.) tamam\u0131, kurum kazanc\u0131ndan indirim konusu yap\u0131l\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Damga Vergisi ve G\u00fcmr\u00fck Vergisi Muafiyeti:<\/b><span style=\"font-weight: 400;\"> Proje kapsam\u0131ndaki ka\u011f\u0131t i\u015flemleri damga vergisinden, yurt d\u0131\u015f\u0131ndan getirilen Ar-Ge cihazlar\u0131 (\u00f6zel sunucular vb.) g\u00fcmr\u00fck vergisinden muaft\u0131r.<\/span><\/li>\n<\/ul>\n<p><b>Sekt\u00f6rel \u00d6rnek ve Kullan\u0131m Senaryosu:<\/b><span style=\"font-weight: 400;\"> Kendi \u015firket merkezinde bulut tabanl\u0131 bir \u0130nsan Kaynaklar\u0131 (SaaS) platformu geli\u015ftiren bir teknoloji firmas\u0131, Ar-Ge Merkezi stat\u00fcs\u00fc al\u0131r. Y\u0131l boyunca yaz\u0131l\u0131mc\u0131 maa\u015flar\u0131, sunucu kiralama ve proje giderleri i\u00e7in toplam 30 Milyon TL harcama yapar. Firma y\u0131l sonunda beyanname verirken, bu 30 Milyon TL&#8217;lik tutar\u0131 kurumlar vergisi matrah\u0131ndan ekstra bir indirim kalemi olarak d\u00fc\u015fer ve ciddi bir vergi kalkan\u0131 olu\u015fturur.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>3. TEKMER (Teknoloji Geli\u015ftirme Merkezleri) Vergi \u0130stisnalar\u0131 ve Avantajlar\u0131<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">KOSGEB destekli olarak kurulan Teknoloji Geli\u015ftirme Merkezleri (TEKMER), \u00f6zellikle kulu\u00e7ka (incubation) ve kulu\u00e7ka sonras\u0131 b\u00fcy\u00fcme a\u015famas\u0131ndaki <\/span><b>yaz\u0131l\u0131m<\/b><span style=\"font-weight: 400;\"> giri\u015fimleri i\u00e7in hayati bir k\u00f6pr\u00fc g\u00f6revi g\u00f6r\u00fcr. Fiziksel olarak bir Teknopark&#8217;ta yer bulamayan veya hen\u00fcz kurumsal bir &#8220;Ar-Ge Merkezi&#8221; olacak kadar b\u00fcy\u00fck bir ekibe sahip olmayan <\/span><b>bili\u015fim sekt\u00f6r\u00fc<\/b><span style=\"font-weight: 400;\"> \u015firketleri, TEKMER b\u00fcnyesinde yer alarak \u00e7ok g\u00fc\u00e7l\u00fc <\/span><b>yaz\u0131l\u0131m firmalar\u0131 te\u015fvikleri<\/b><span style=\"font-weight: 400;\"> elde edebilirler.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">TEKMER&#8217;de faaliyet g\u00f6steren i\u015fletmeler, 5746 Say\u0131l\u0131 Kanun kapsam\u0131nda &#8220;Teknoloji Merkezi \u0130\u015fletmesi&#8221; stat\u00fcs\u00fc kazan\u0131r. Bu stat\u00fc onlara do\u011frudan vergi avantajlar\u0131 sa\u011flarken, ayn\u0131 zamanda KOSGEB&#8217;in hibe programlar\u0131na (Ar-Ge, \u00dcr-Ge ve \u0130novasyon) \u00e7ok daha kolay eri\u015fim imkan\u0131 tan\u0131r.<\/span><\/p>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Kar\u015f\u0131la\u015ft\u0131rma Kriteri<\/b><\/td>\n<td><b>1. Teknoloji Geli\u015ftirme B\u00f6lgesi (Teknopark)<\/b><\/td>\n<td><b>2. Yerinde Ar-Ge Merkezi<\/b><\/td>\n<td><b>3. TEKMER (Teknoloji Geli\u015ftirme Merkezi)<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Yasal Dayanak<\/b><\/td>\n<td><span style=\"font-weight: 400;\">4691 Say\u0131l\u0131 TGB Kanunu<\/span><\/td>\n<td><span style=\"font-weight: 400;\">5746 Say\u0131l\u0131 Ar-Ge Faaliyetlerinin Desteklenmesi Kanunu<\/span><\/td>\n<td><span style=\"font-weight: 400;\">5746 Say\u0131l\u0131 Kanun ve KOSGEB Mevzuat\u0131<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Lokasyon ve Kurulu\u015f \u015eart\u0131<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u00dcniversite veya sanayi i\u015fbirli\u011fiyle kurulan <\/span><b>TGB s\u0131n\u0131rlar\u0131 i\u00e7inde fiziksel ofis<\/b><span style=\"font-weight: 400;\"> kiralamak zorunludur.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u015eirketin <\/span><b>mevcut kendi ofisinde\/binas\u0131nda<\/b><span style=\"font-weight: 400;\"> kurulur. Ta\u015f\u0131nma gerektirmez.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">KOSGEB taraf\u0131ndan onaylanm\u0131\u015f <\/span><b>TEKMER alanlar\u0131 i\u00e7inde<\/b><span style=\"font-weight: 400;\"> fiziksel olarak yer almak zorunludur.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Minimum Personel \u015eart\u0131<\/b><\/td>\n<td><b>Yoktur.<\/b><span style=\"font-weight: 400;\"> 1 ki\u015filik bir yaz\u0131l\u0131m \u015firketi bile kabul edilebilir.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">En az <\/span><b>15 Tam Zamanl\u0131 E\u015fde\u011fer (TZE) Ar-Ge personeli<\/b><span style=\"font-weight: 400;\"> istihdam etme zorunlulu\u011fu vard\u0131r.<\/span><\/td>\n<td><b>Yoktur.<\/b><span style=\"font-weight: 400;\"> Ekip b\u00fcy\u00fckl\u00fc\u011f\u00fc \u015fart\u0131 aranmaz.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Kurumlar Vergisi Avantaj\u0131n\u0131n Niteli\u011fi<\/b><\/td>\n<td><b>%100 KAZAN\u00c7 \u0130ST\u0130SNASI:<\/b><span style=\"font-weight: 400;\"> Geli\u015ftirilen yaz\u0131l\u0131m\u0131n sat\u0131\u015f\u0131ndan elde edilen net k\u00e2r \u00fczerinden %100 istisna uygulan\u0131r. \u015eirket k\u00e2r etse dahi vergi \u00f6demez.<\/span><\/td>\n<td><b>%100 AR-GE \u0130ND\u0130R\u0130M\u0130:<\/b><span style=\"font-weight: 400;\"> Yaz\u0131l\u0131m\u0131n sat\u0131\u015f\u0131ndan elde edilen k\u00e2r istisna <\/span><i><span style=\"font-weight: 400;\">de\u011fildir<\/span><\/i><span style=\"font-weight: 400;\">. Sadece y\u0131l i\u00e7inde yap\u0131lan Ar-Ge <\/span><b>harcamalar\u0131<\/b><span style=\"font-weight: 400;\"> (maa\u015f, te\u00e7hizat vb.) vergi matrah\u0131ndan indirilir.<\/span><\/td>\n<td><b>%100 AR-GE \u0130ND\u0130R\u0130M\u0130:<\/b><span style=\"font-weight: 400;\"> KOSGEB destekli proje kapsam\u0131ndaki Ar-Ge <\/span><b>harcamalar\u0131<\/b><span style=\"font-weight: 400;\"> vergi matrah\u0131ndan kurumlar vergisi indirimi olarak d\u00fc\u015f\u00fcl\u00fcr.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>KDV \u0130stisnas\u0131 (Yaz\u0131l\u0131m Sat\u0131\u015f\u0131)<\/b><\/td>\n<td><b>VAR.<\/b><span style=\"font-weight: 400;\"> B\u00f6lgede \u00fcretilen sistem, veri y\u00f6netimi, i\u015f uygulamalar\u0131 ve oyun yaz\u0131l\u0131mlar\u0131n\u0131n sat\u0131\u015f\u0131 <\/span><b>KDV&#8217;den tamamen muaft\u0131r.<\/b><\/td>\n<td><b>YOK.<\/b><span style=\"font-weight: 400;\"> \u00dcretilen yaz\u0131l\u0131m\u0131n faturas\u0131 kesilirken standart KDV uygulan\u0131r.<\/span><\/td>\n<td><b>YOK.<\/b><span style=\"font-weight: 400;\"> \u00dcretilen yaz\u0131l\u0131m\u0131n faturas\u0131 kesilirken standart KDV uygulan\u0131r.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>KDV \u0130stisnas\u0131 (Makine\/Donan\u0131m Al\u0131m\u0131)<\/b><\/td>\n<td><b>VAR.<\/b><span style=\"font-weight: 400;\"> Projede kullan\u0131lacak ithal veya yerli makine\/te\u00e7hizat ve donan\u0131m al\u0131mlar\u0131 KDV&#8217;den muaft\u0131r.<\/span><\/td>\n<td><b>VAR.<\/b><span style=\"font-weight: 400;\"> Sadece onayl\u0131 Ar-Ge projelerinde kullan\u0131lacak makine\/te\u00e7hizat al\u0131mlar\u0131nda KDV muafiyeti uygulan\u0131r.<\/span><\/td>\n<td><b>VAR.<\/b><span style=\"font-weight: 400;\"> KOSGEB onayl\u0131 proje kapsam\u0131ndaki makine ve te\u00e7hizat al\u0131mlar\u0131nda KDV muafiyeti ge\u00e7erlidir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Gelir Vergisi Stopaj\u0131 Te\u015fviki<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Personelin e\u011fitim durumuna g\u00f6re <\/span><b>%80 ile %95<\/b><span style=\"font-weight: 400;\"> aras\u0131nda terkin edilir. (Bili\u015fim personeli i\u00e7in Cumhurba\u015fkan\u0131 karar\u0131yla belirli \u015fartlarda bu oran %100&#8217;e kadar \u00e7\u0131kabilmektedir.)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Personelin e\u011fitim durumuna g\u00f6re (Lisans %80, Y\u00fcksek Lisans %90, Doktora %95) stopaj terkin edilir.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Personelin e\u011fitim durumuna g\u00f6re (Lisans %80, Y\u00fcksek Lisans %90, Doktora %95) stopaj terkin edilir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>SGK \u0130\u015fveren Primi Deste\u011fi<\/b><\/td>\n<td><b>%50 Hazine Deste\u011fi:<\/b><span style=\"font-weight: 400;\"> B\u00f6lgede bulunulan ve proje y\u00fcr\u00fct\u00fclen s\u00fcre boyunca s\u0131n\u0131rs\u0131z olarak yararlan\u0131l\u0131r.<\/span><\/td>\n<td><b>%50 Hazine Deste\u011fi:<\/b><span style=\"font-weight: 400;\"> Ar-Ge merkezi belgesi ge\u00e7erli oldu\u011fu s\u00fcrece yararlan\u0131l\u0131r.<\/span><\/td>\n<td><b>%50 Hazine Deste\u011fi:<\/b><span style=\"font-weight: 400;\"> Yaln\u0131zca y\u00fcr\u00fct\u00fclen KOSGEB projesinin s\u00fcresi (\u00f6rne\u011fin 18 veya 24 ay) ile s\u0131n\u0131rl\u0131d\u0131r.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Uzaktan (Remote) \u00c7al\u0131\u015fma Esnekli\u011fi<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Toplam \u00e7al\u0131\u015fma s\u00fcresinin <\/span><b>%75&#8217;ine kadar<\/b><span style=\"font-weight: 400;\"> uzaktan \u00e7al\u0131\u015fma izni vard\u0131r (Belirli d\u00f6nemlerde Cumhurba\u015fkan\u0131 karar\u0131 ile %100&#8217;e \u00e7\u0131kar\u0131labilir).<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Toplam \u00e7al\u0131\u015fma s\u00fcresinin <\/span><b>%75&#8217;ine kadar<\/b><span style=\"font-weight: 400;\"> uzaktan \u00e7al\u0131\u015fma izni yasal olarak tan\u0131nm\u0131\u015ft\u0131r.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Uzaktan \u00e7al\u0131\u015fma oranlar\u0131 5746 say\u0131l\u0131 kanun kapsam\u0131nda genel mevzuata ve TEKMER y\u00f6netiminin inisiyatifine tabidir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Damga Vergisi ve G\u00fcmr\u00fck Muafiyeti<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u0130thal edilen Ar-Ge ama\u00e7l\u0131 \u00fcr\u00fcnlerde G\u00fcmr\u00fck Vergisi muafiyeti. Personel maa\u015f bordrolar\u0131nda ve projeye ait ka\u011f\u0131tlarda Damga Vergisi istisnas\u0131.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u0130thalatta G\u00fcmr\u00fck Vergisi muafiyeti. Damga Vergisi ve har\u00e7lardan tam muafiyet.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Proje kapsam\u0131ndaki s\u00f6zle\u015fme ve ka\u011f\u0131tlarda Damga Vergisi istisnas\u0131.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>En \u0130deal Hedef Kitle (Kimin \u0130\u00e7in Uygun?)<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Ticarile\u015fme a\u015famas\u0131na ge\u00e7mi\u015f, <\/span><b>y\u00fcksek sat\u0131\u015f k\u00e2rl\u0131l\u0131\u011f\u0131 olan<\/b><span style=\"font-weight: 400;\">, KDV avantaj\u0131 arayan ve global oyun\/yaz\u0131l\u0131m \u00fcreten her \u00f6l\u00e7ekten \u015firket.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Ekibi b\u00fcy\u00fck (15+ ki\u015fi), \u015firket merkezini ta\u015f\u0131mak istemeyen, ancak <\/span><b>Ar-Ge harcamalar\u0131 (giderleri) \u00e7ok y\u00fcksek<\/b><span style=\"font-weight: 400;\"> olan kurumsal \u015firketler.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Prototip a\u015famas\u0131nda olan, <\/span><b>KOSGEB nakit hibelerine<\/b><span style=\"font-weight: 400;\"> eri\u015fmek isteyen, ofis masraflar\u0131n\u0131 minimize etmek isteyen startuplar.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Yaz\u0131l\u0131m firmalar\u0131n\u0131n bu \u00fc\u00e7 yap\u0131 aras\u0131nda se\u00e7im yaparken en \u00e7ok dikkat etmesi gereken husus <\/span><b>Kurumlar Vergisi<\/b><span style=\"font-weight: 400;\"> avantaj\u0131n\u0131n nas\u0131l uyguland\u0131\u011f\u0131d\u0131r:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Teknopark (Kazan\u00e7 \u0130stisnas\u0131):<\/b><span style=\"font-weight: 400;\"> \u015eirketiniz 1 Milyon TL harcay\u0131p, \u00fcretti\u011fi yaz\u0131l\u0131m\u0131 100 Milyon TL&#8217;ye satarsa, aradaki 99 Milyon TL&#8217;lik <\/span><b>k\u00e2r<\/b><span style=\"font-weight: 400;\"> \u00fczerinden vergi \u00f6demezsiniz. Sat\u0131\u015f hacmi ve k\u00e2rl\u0131l\u0131\u011f\u0131 y\u00fcksek \u015firketler i\u00e7in en k\u00e2rl\u0131 modeldir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ar-Ge Merkezi ve TEKMER (Ar-Ge \u0130ndirimi):<\/b><span style=\"font-weight: 400;\"> \u015eirketiniz 1 Milyon TL harcay\u0131p, \u00fcretti\u011fi yaz\u0131l\u0131m\u0131 100 Milyon TL&#8217;ye satarsa; sadece o 1 Milyon TL&#8217;lik harcama tutar\u0131n\u0131 kurumlar vergisi matrah\u0131ndan ekstra d\u00fc\u015febilirsiniz. Kalan devasa k\u00e2r \u00fczerinden vergi \u00f6dersiniz. Bu model, k\u00e2rl\u0131l\u0131ktan ziyade <\/span><b>gideri (harcamas\u0131)<\/b><span style=\"font-weight: 400;\"> \u00e7ok y\u00fcksek olan firmalar i\u00e7in avantajl\u0131d\u0131r.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><b>T\u00dcB\u0130TAK Ar-Ge Destekleri<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Finansal teknoloji d\u00fcnyas\u0131nda oyunun kurallar\u0131n\u0131 de\u011fi\u015ftiren, k\u00fcresel \u00e7apta rekabet edebilir ve \u00f6l\u00e7eklenebilir \u00fcr\u00fcnler ortaya koymak, yaln\u0131zca parlak bir fikir de\u011fil; ayn\u0131 zamanda y\u00fcksek kalibreli m\u00fchendislik, ileri teknoloji mimarileri ve ciddi bir Ar-Ge b\u00fct\u00e7esi gerektirir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00d6zellikle yapay zeka (AI), makine \u00f6\u011frenimi (ML), blokzincir (blockchain) ve b\u00fcy\u00fck veri (big data) gibi maliyetli teknolojilerin kullan\u0131ld\u0131\u011f\u0131 Fintech projelerinde, \u015firketlerin en b\u00fcy\u00fck zorlu\u011fu &#8220;nakit yak\u0131m h\u0131z\u0131n\u0131&#8221; (cash burn rate) kontrol etmektir. \u0130\u015fte tam bu noktada <\/span><b>T\u00dcB\u0130TAK (TEYDEB &#8211; Teknoloji ve Yenilik Destek Programlar\u0131 Ba\u015fkanl\u0131\u011f\u0131)<\/b><span style=\"font-weight: 400;\"> devreye girerek, teknolojik belirsizlik bar\u0131nd\u0131ran projelere <\/span><b>geri \u00f6demesiz (hibe)<\/b><span style=\"font-weight: 400;\"> destekler sunmakta ve giri\u015fimlerin omuzlar\u0131ndaki mali y\u00fck\u00fc b\u00fcy\u00fck \u00f6l\u00e7\u00fcde almaktad\u0131r.<\/span><\/p>\n<h3><b>1. Fintech KOB\u0130&#8217;lerinin Yararlanabilece\u011fi Temel T\u00dcB\u0130TAK Programlar\u0131<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Fintech \u015firketleri (e\u011fer KOB\u0130 stat\u00fcs\u00fcndelerse), proje b\u00fct\u00e7elerine, Ar-Ge tecr\u00fcbelerine ve projenin \u00f6l\u00e7e\u011fine g\u00f6re farkl\u0131 destek programlar\u0131na ba\u015fvurabilirler. A\u015fa\u011f\u0131daki tabloda sekt\u00f6rde en \u00e7ok tercih edilen \u00fc\u00e7 ana program detayland\u0131r\u0131lm\u0131\u015ft\u0131r:<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Program Kodu ve Ad\u0131<\/b><\/td>\n<td><b>Kimler \u0130\u00e7in Uygun?<\/b><\/td>\n<td><b>Maksimum Proje S\u00fcresi<\/b><\/td>\n<td><b>Destek Oran\u0131 (Hibe)<\/b><\/td>\n<td><b>Destek B\u00fct\u00e7esi (\u00dcst Limit)<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>1507 &#8211; KOB\u0130 Ar-Ge Ba\u015flang\u0131\u00e7 Destek Program\u0131<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Ar-Ge k\u00fclt\u00fcr\u00fcn\u00fc yeni olu\u015fturan, ilk veya ikinci Ar-Ge projesini y\u00fcr\u00fctecek Fintech KOB\u0130&#8217;leri.<\/span><\/td>\n<td><b>18 Ay<\/b><\/td>\n<td><b>%75<\/b><span style=\"font-weight: 400;\"> Sabit Hibe<\/span><\/td>\n<td><b>3.600.000 TL<\/b> <i><span style=\"font-weight: 400;\">(G\u00fcncel 2024\/2025 \u00e7a\u011fr\u0131 \u00fcst limiti)<\/span><\/i><\/td>\n<\/tr>\n<tr>\n<td><b>1501 &#8211; Sanayi Ar-Ge Destek Program\u0131<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Ulusal ve uluslararas\u0131 pazarda ticarile\u015fme potansiyeli y\u00fcksek, yenilik\u00e7i ve b\u00fcy\u00fck \u00f6l\u00e7ekli \u00fcr\u00fcn geli\u015ftiren KOB\u0130&#8217;ler.<\/span><\/td>\n<td><b>36 Ay<\/b><\/td>\n<td><b>%75<\/b><span style=\"font-weight: 400;\"> Sabit Hibe<\/span><\/td>\n<td><b>\u00dcst Limit Yoktur<\/b> <i><span style=\"font-weight: 400;\">(Proje ihtiyac\u0131na g\u00f6re s\u0131n\u0131rs\u0131z b\u00fct\u00e7e sunulabilir)<\/span><\/i><\/td>\n<\/tr>\n<tr>\n<td><b>1707 &#8211; Sipari\u015fe Dayal\u0131 Ar-Ge Program\u0131<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Bir &#8220;M\u00fc\u015fteri Kurulu\u015f&#8221; (\u00d6rn: B\u00fcy\u00fck bir Banka) i\u00e7in \u00f6zel bir Fintech \u00e7\u00f6z\u00fcm\u00fc \u00fcreten tedarik\u00e7i KOB\u0130&#8217;ler.<\/span><\/td>\n<td><b>24 Ay<\/b><\/td>\n<td><b>%50 M\u00fc\u015fteri, %50 T\u00dcB\u0130TAK<\/b><\/td>\n<td><b>30.000.000 TL<\/b><span style=\"font-weight: 400;\">&#8216;ye kadar (Ortakl\u0131 yap\u0131)<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><b>Stratejik Not:<\/b><span style=\"font-weight: 400;\"> %75 destek oran\u0131 \u015fu anlama gelmektedir; T\u00dcB\u0130TAK taraf\u0131ndan onaylanan bir Ar-Ge projesi kapsam\u0131nda yapt\u0131\u011f\u0131n\u0131z her <\/span><b>1.000.000 TL&#8217;lik onayl\u0131 harcaman\u0131n 750.000 TL&#8217;si<\/b><span style=\"font-weight: 400;\"> \u015firketinize nakit olarak geri \u00f6denir. Bu, \u00f6z sermayeden veya yat\u0131r\u0131mc\u0131 fonundan tasarruf etmek i\u00e7in muazzam bir f\u0131rsatt\u0131r.<\/span><\/p>\n<h3><b>2. T\u00dcB\u0130TAK Taraf\u0131ndan Desteklenen Harcama Kalemleri<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T\u00dcB\u0130TAK, projenin ba\u015far\u0131ya ula\u015fmas\u0131 i\u00e7in gereken &#8220;Ar-Ge ve Yenilik&#8221; faaliyetlerini destekler. Fintech \u00f6zelinde en yo\u011fun kullan\u0131lan ve iadesi al\u0131nan harcama kalemleri \u015funlard\u0131r:<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Gider Kalemi<\/b><\/td>\n<td><b>Fintech Projelerindeki Kar\u015f\u0131l\u0131\u011f\u0131 ve \u00d6rnekler<\/b><\/td>\n<td><b>Destek Kapsam\u0131 ve \u015eartlar<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Personel Giderleri<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Yaz\u0131l\u0131m geli\u015ftirici (Backend\/Frontend), veri bilimci (Data Scientist), sistem mimar\u0131, DevOps m\u00fchendisi ve i\u015f analistlerinin ayl\u0131k br\u00fct maa\u015flar\u0131.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yaz\u0131l\u0131m projelerindeki <\/span><b>en b\u00fcy\u00fck gider kalemidir<\/b><span style=\"font-weight: 400;\">. Projede \u00e7al\u0131\u015f\u0131lan s\u00fcreyle orant\u0131l\u0131 olarak (adam\/ay) desteklenir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Alet, Te\u00e7hizat ve Yaz\u0131l\u0131m<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Bulut sunucu maliyetleri (AWS, Azure, Google Cloud platformlar\u0131n\u0131n Ar-Ge d\u00f6nemi test sunucular\u0131), lisans bedelleri, test cihazlar\u0131 (mobil cihazlar, POS donan\u0131mlar\u0131).<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Ticarile\u015fme a\u015famas\u0131 de\u011fil, yaln\u0131zca projenin &#8220;geli\u015ftirme ve test&#8221; a\u015famas\u0131nda kullan\u0131lan k\u0131s\u0131mlar\u0131 desteklenir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Dan\u0131\u015fmanl\u0131k ve Hizmet Al\u0131m\u0131<\/b><\/td>\n<td><span style=\"font-weight: 400;\">\u00dcniversitelerden al\u0131nan algoritmik akademik dan\u0131\u015fmanl\u0131klar, siber g\u00fcvenlik s\u0131zma (Penetration) testleri, ba\u011f\u0131ms\u0131z UX\/UI ara\u015ft\u0131rma hizmetleri.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Proje b\u00fct\u00e7esinin belirli bir oran\u0131n\u0131 (genelde %20-25) a\u015fmayacak \u015fekilde d\u0131\u015far\u0131dan al\u0131nan uzmanl\u0131k destekleridir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Malzeme Giderleri<\/b><\/td>\n<td><span style=\"font-weight: 400;\">E\u011fer proje donan\u0131msal bir cihaz i\u00e7eriyorsa (\u00d6rn: Kripto varl\u0131klar i\u00e7in donan\u0131m c\u00fczdan\u0131 (Cold Wallet) veya yeni nesil ak\u0131ll\u0131 POS cihaz\u0131), prototip i\u00e7in gereken \u00e7ip, kart ve devre bile\u015fenleri.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Seri \u00fcretim malzemeleri desteklenmez; sadece &#8220;prototip&#8221; (ilk \u00f6rnek) \u00fcretimi i\u00e7in al\u0131nan sarf malzemeler onaylan\u0131r.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><b>3. T\u00dcB\u0130TAK&#8217;a Sunulabilecek \u0130novatif Fintech Proje \u00d6rnekleri<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">T\u00dcB\u0130TAK, piyasada halihaz\u0131rda var olan standart bir e-ticaret altyap\u0131s\u0131n\u0131 veya rutin bir mobil uygulamay\u0131 <\/span><b>desteklemez<\/b><span style=\"font-weight: 400;\">. Projenin kabul alabilmesi i\u00e7in ortada a\u015f\u0131lmas\u0131 gereken bir &#8220;teknolojik belirsizlik&#8221; ve &#8220;Ar-Ge niteli\u011fi&#8221; olmal\u0131d\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A\u015fa\u011f\u0131da T\u00dcB\u0130TAK hakem heyetlerinden onay alma potansiyeli \u00e7ok y\u00fcksek, Ar-Ge derinli\u011fi bar\u0131nd\u0131ran \u00f6rnek Fintech projeleri yer almaktad\u0131r:<\/span><\/p>\n<h4><b>A. Yapay Zeka (AI) ve Makine \u00d6\u011frenimi (ML) Odakl\u0131 Projeler<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Derin \u00d6\u011frenme Tabanl\u0131 Dinamik Doland\u0131r\u0131c\u0131l\u0131k Tespiti (Fraud Detection):<\/b><span style=\"font-weight: 400;\"> Geleneksel kural tabanl\u0131 (rule-based) anti-fraud sistemlerinin aksine; kullan\u0131c\u0131 davran\u0131\u015flar\u0131n\u0131, cihaz biyometrisini ve harcama anomalilerini milisaniyeler i\u00e7inde analiz ederek kendi kendine \u00f6\u011frenen (self-learning) ve sahte i\u015flemleri i\u015flem an\u0131nda bloke eden yapay zeka motoru geli\u015ftirilmesi.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Alternatif Veri ile Kredibilite Skorlama Algoritmas\u0131:<\/b><span style=\"font-weight: 400;\"> Geleneksel bankac\u0131l\u0131k verisi (KKB skoru) olmayan t\u00fcketiciler (unbanked) i\u00e7in; dijital ayak izi, e-ticaret al\u0131\u015fkanl\u0131klar\u0131 ve GSM verilerini tamamen KVKK&#8217;ya uygun \u015fekilde anonimize ederek i\u015fleyen ve anl\u0131k bir mikro-kredi skoru \u00fcreten makine \u00f6\u011frenimi modeli.<\/span><\/li>\n<\/ul>\n<h4><b>B. Blokzincir (Blockchain) ve Da\u011f\u0131t\u0131k Defter Teknolojileri (DLT)<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>B2B A\u00e7\u0131k Bankac\u0131l\u0131k \u0130\u00e7in Ak\u0131ll\u0131 S\u00f6zle\u015fme (Smart Contract) Mutabakat Platformu:<\/b><span style=\"font-weight: 400;\"> Tedarik zinciri finansman\u0131nda, \u015firketler aras\u0131 (B2B) \u00e7oklu para birimi mutabakatlar\u0131n\u0131 ve fatura e\u015fle\u015ftirmelerini insan m\u00fcdahalesi olmadan, blokzincir \u00fczerinde otomatik ve \u015feffaf bir \u015fekilde ger\u00e7ekle\u015ftiren kriptografik altyap\u0131 tasar\u0131m\u0131.<\/span><\/li>\n<\/ul>\n<h4><b>C. \u0130leri Veri Analiti\u011fi ve Do\u011fal Dil \u0130\u015fleme (NLP)<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>NLP Tabanl\u0131 Algoritmik Robo-Dan\u0131\u015fman (Wealthtech):<\/b><span style=\"font-weight: 400;\"> Bireysel yat\u0131r\u0131mc\u0131lar\u0131n piyasa trendlerini takip edebilmesi i\u00e7in; T\u00fcrk\u00e7e karma\u015f\u0131k ekonomi haberlerini, sosyal medya metinlerini ve KAP duyurular\u0131n\u0131 duygu analizi (sentiment analysis) ile anl\u0131k i\u015fleyen, buna g\u00f6re portf\u00f6y optimizasyonu tavsiyeleri \u00fcreten otonom yat\u0131r\u0131m asistan\u0131.<\/span><\/li>\n<\/ul>\n<h3><b>\u00d6zet ve Stratejik Kazan\u0131mlar<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Finansal teknoloji \u015firketleri i\u00e7in bir T\u00dcB\u0130TAK projesini ba\u015far\u0131yla tamamlamak, yaln\u0131zca maddi bir hibe (nakit ak\u0131\u015f\u0131) sa\u011flamakla kalmaz. Ayn\u0131 zamanda giri\u015fiminize <\/span><b>&#8220;Devlet taraf\u0131ndan teknolojik derinli\u011fi onaylanm\u0131\u015f bir Ar-Ge \u015firketi&#8221;<\/b><span style=\"font-weight: 400;\"> prestijini kazand\u0131r\u0131r. Bu onay etiketi, \u00f6zellikle tohum (seed) ve Seri A yat\u0131r\u0131m turlar\u0131nda yerli ve yabanc\u0131 Risk Sermayesi (VC) fonlar\u0131n\u0131n g\u00f6z\u00fcnde \u015firket de\u011ferlemenizi (valuation) do\u011frudan art\u0131ran stratejik bir kald\u0131ra\u00e7 g\u00f6revi g\u00f6rmektedir.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Harika bir stratejik ad\u0131m! T\u00dcB\u0130TAK destekleri teknolojinin &#8220;Ar-Ge ve mutfak&#8221; k\u0131sm\u0131n\u0131 fonlarken, KOSGEB destekleri bu teknolojinin \u015firketle\u015fmesi, ticarile\u015fmesi, \u00f6l\u00e7eklenmesi ve k\u00fcresel pazarlara a\u00e7\u0131lmas\u0131 s\u00fcre\u00e7lerini u\u00e7tan uca kapsar.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finansal teknoloji (Fintech) firmalar\u0131n\u0131z\u0131n <\/span><b>NACE 62.01 (Bilgisayar programlama faaliyetleri)<\/b><span style=\"font-weight: 400;\"> kodu, KOSGEB&#8217;in stratejik \u00f6ncelikli olarak belirledi\u011fi ve teknoloji odakl\u0131 destek programlar\u0131na dahil etti\u011fi ana faaliyet kodlar\u0131ndan biridir. \u0130malat sekt\u00f6r\u00fc (K\u0131s\u0131m C) i\u00e7in zorunlu tutulan Sanayi Sicil Belgesi veya YODA (Yal\u0131n Olgunluk De\u011ferlendirme Analizi) gibi \u015fartlar, NACE 62.01 kodlu bili\u015fim firmalar\u0131 i\u00e7in zorunlu de\u011fildir. Bu durum, fintech \u015firketleri i\u00e7in ba\u015fvuru s\u00fcre\u00e7lerinde b\u00fcy\u00fck bir esneklik ve h\u0131z sa\u011flar.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dan\u0131\u015fmanl\u0131k raporunuzun ilgili b\u00f6l\u00fcm\u00fc i\u00e7in SEO\/GEO uyumlu, otoriter ve azami detay bar\u0131nd\u0131ran i\u00e7eri\u011fi a\u015fa\u011f\u0131da haz\u0131rlad\u0131m:<\/span><\/p>\n<h2><b>Finansal Teknoloji (Fintech) \u015eirketleri \u0130\u00e7in KOSGEB Destek ve \u00d6l\u00e7eklenme Rehberi (NACE 62.01)<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye&#8217;de finansal teknoloji ekosisteminin b\u00fcy\u00fcmesi, sadece parlak fikirlere de\u011fil; ayn\u0131 zamanda s\u00fcrd\u00fcr\u00fclebilir i\u015fletme sermayesine, g\u00fc\u00e7l\u00fc insan kayna\u011f\u0131na ve k\u00fcresel pazarlama stratejilerine dayanmaktad\u0131r. KOSGEB, <\/span><b>NACE 62.01 (Bilgisayar programlama faaliyetleri)<\/b><span style=\"font-weight: 400;\"> kodu ile faaliyet g\u00f6steren fintech giri\u015fimlerini kurulu\u015f a\u015famas\u0131ndan k\u00fcresel rekabet a\u015famas\u0131na kadar \u00fc\u00e7 ana programla desteklemektedir.<\/span><\/p>\n<h3><b>1. KOSGEB Giri\u015fimci Destek Program\u0131 (Tohum ve Kurulu\u015f A\u015famas\u0131)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Bu program, \u00fclkemizin stratejik \u00f6ncelikleri do\u011frultusunda yeni kurulan i\u015fletmelerin hayatta kalma oranlar\u0131n\u0131 art\u0131rmak ve s\u00fcrd\u00fcr\u00fclebilirliklerini sa\u011flamak amac\u0131yla tasarlanm\u0131\u015ft\u0131r. \u0130\u015fletmeler kurulu\u015flar\u0131ndan itibaren ilk 1 y\u0131l i\u00e7inde &#8220;\u0130\u015f Kurma Deste\u011fine&#8221;, ilk 3 y\u0131l i\u00e7inde ise &#8220;\u0130\u015f Geli\u015ftirme Deste\u011fine&#8221; ba\u015fvurabilirler. \u0130\u015fletme veya giri\u015fimci, i\u015f kurma deste\u011fi ile birlikte i\u015f geli\u015ftirme veya i\u015f geli\u015ftirme faiz\/kar pay\u0131 deste\u011finden yararlanabilir.<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u0130\u015f Kurma Deste\u011fi (%100 Geri \u00d6demesiz \/ Hibe)<\/span><\/li>\n<\/ol>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kurulu\u015f Deste\u011fi:<\/b><span style=\"font-weight: 400;\"> Sermaye \u015firketi (Limited\/Anonim) stat\u00fcs\u00fcnde kurulan fintech&#8217;lere <\/span><b>20.000 TL<\/b><span style=\"font-weight: 400;\"> geri \u00f6demesiz destek sa\u011flan\u0131r. Giri\u015fimcinin gen\u00e7 (35 ya\u015f alt\u0131), kad\u0131n, engelli, gazi veya birinci derecede \u015fehit yak\u0131n\u0131 olmas\u0131 durumunda bu tutara <\/span><b>10.000 TL<\/b><span style=\"font-weight: 400;\"> ilave edilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Personel Giderleri Deste\u011fi:<\/b><span style=\"font-weight: 400;\"> \u0130\u015fletmenin 1., 2. ve 3. y\u0131llar\u0131nda belirlenen d\u00f6nemlerde SGK prim g\u00fcn say\u0131s\u0131n\u0131n 360 ve \u00fczeri olmas\u0131 \u015fart\u0131yla, her bir d\u00f6nem i\u00e7in 1 ayl\u0131k br\u00fct asgari \u00fccretin i\u015fverene toplam maliyet tutar\u0131 kadar geri \u00f6demesiz destek verilir.<\/span><\/li>\n<\/ul>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u0130\u015f Geli\u015ftirme Deste\u011fi (%80 Geri \u00d6demeli \/ Faizsiz Kredi)<\/span><\/li>\n<\/ol>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Destek Tutar\u0131:<\/b><span style=\"font-weight: 400;\"> Toplamda <\/span><b>1.500.000 TL<\/b><span style=\"font-weight: 400;\">&#8216;ye kadar geri \u00f6demeli destek sa\u011flan\u0131r. Giri\u015fimcinin gen\u00e7, kad\u0131n veya engelli vb. olmas\u0131 durumunda bu limite <\/span><b>150.000 TL<\/b><span style=\"font-weight: 400;\"> ilave edilir. \u0130\u015f kurma ve \u0130\u015f geli\u015ftirme desteklerinin ikisinden de yararlan\u0131lmas\u0131 durumunda \u00fcst limit <\/span><b>2.000.000 TL<\/b><span style=\"font-weight: 400;\">&#8216;dir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>\u0130\u015f Geli\u015ftirme Faiz\/Kar Pay\u0131 Deste\u011fi (Alternatif):<\/b><span style=\"font-weight: 400;\"> J\u00fcri puan\u0131 50 ve \u00fczeri olan kad\u0131n veya gen\u00e7 giri\u015fimciler, \u0130\u015f Geli\u015ftirme Deste\u011fi yerine <\/span><b>1.000.000 TL<\/b><span style=\"font-weight: 400;\"> \u00fcst limitli ve 36 ay vadeli kredinin faiz\/kar pay\u0131 deste\u011finden faydalanabilirler. Bu destekte KOSGEB, kredi faiz\/kar pay\u0131 oran\u0131n\u0131n %50&#8217;sini kar\u015f\u0131lar.<\/span><\/li>\n<\/ul>\n<h3><b>2. KOSGEB Kapasite Geli\u015ftirme Destek Program\u0131 (\u00d6l\u00e7eklenme ve B\u00fcy\u00fcme A\u015famas\u0131)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Kurulu\u015f a\u015famas\u0131n\u0131 ba\u015far\u0131yla tamamlam\u0131\u015f, \u00fcr\u00fcn-pazar uyumunu (Product-Market Fit) yakalam\u0131\u015f fintech KOB\u0130&#8217;lerinin teknolojik altyap\u0131lar\u0131n\u0131 b\u00fcy\u00fctmeleri i\u00e7in uygulanan programd\u0131r. Mikro i\u015fletmeler bu programa ba\u015fvuramaz; yaln\u0131zca <\/span><b>K\u00fc\u00e7\u00fck ve Orta<\/b><span style=\"font-weight: 400;\"> b\u00fcy\u00fckl\u00fckteki i\u015fletmeler yararlanabilir.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kimler Ba\u015fvurabilir?<\/b><span style=\"font-weight: 400;\"> 3 y\u0131ll\u0131k periyotta istihdam veya net sat\u0131\u015flar\u0131nda y\u0131ll\u0131k ortalama %10 ve \u00fczeri b\u00fcy\u00fcme g\u00f6steren &#8220;H\u0131zl\u0131 B\u00fcy\u00fcyen \u0130\u015fletmeler&#8221; ba\u015fvurabilir. Ancak; T\u00dcB\u0130TAK\/KOSGEB Ar-Ge projesini ba\u015far\u0131yla tamamlam\u0131\u015f olanlar, Teknoloji Geli\u015ftirme B\u00f6lgelerinde (Teknopark) veya TEKMER&#8217;de faaliyet g\u00f6steren fintech firmalar\u0131 &#8220;h\u0131zl\u0131 b\u00fcy\u00fcme&#8221; \u015fart\u0131ndan muaf tutularak do\u011frudan ba\u015fvuru hakk\u0131 kazan\u0131rlar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Destek Tutar\u0131 ve Oran\u0131:<\/b><span style=\"font-weight: 400;\"> KOSGEB ile protokol imzalayan bankalardan kullan\u0131lacak kredinin faiz\/kar pay\u0131 giderleri geri \u00f6demesiz olarak KOSGEB taraf\u0131ndan kar\u015f\u0131lan\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kredi Limitleri:<\/b><span style=\"font-weight: 400;\"> \u0130\u015fletme ba\u015f\u0131na kulland\u0131r\u0131labilecek kredinin alt limiti <\/span><b>1.000.000 TL<\/b><span style=\"font-weight: 400;\">, \u00fcst limiti ise <\/span><b>20.000.000 TL<\/b><span style=\"font-weight: 400;\">&#8216;dir. Desteklenecek azami kredi vadesi 36 ayd\u0131r.<\/span><\/li>\n<\/ul>\n<h3><b>3. KOSGEB K\u00fcresel Rekabet\u00e7ilik Destek Program\u0131 (Globalle\u015fme ve \u0130hracat A\u015famas\u0131)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Art\u0131k i\u00e7 pazara s\u0131\u011fmayan, yenilik\u00e7i finansal \u00fcr\u00fcnlerini yurt d\u0131\u015f\u0131na ihra\u00e7 etmek ve k\u00fcresel ekosistemde rekabet avantaj\u0131 elde etmek isteyen Limited veya Anonim \u015eirket stat\u00fcs\u00fcndeki olgun fintech&#8217;ler i\u00e7indir.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kimler Ba\u015fvurabilir?<\/b><span style=\"font-weight: 400;\"> Orta y\u00fcksek ve y\u00fcksek teknoloji d\u00fczeyinde (NACE 62) faaliyet g\u00f6sterip son \u00fc\u00e7 y\u0131l i\u00e7erisinde her y\u0131l ihracat\u0131n\u0131 art\u0131ran veya Turcorn 100 Program\u0131 kapsam\u0131na al\u0131nan i\u015fletmeler yararlanabilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Destek Tutar\u0131 ve Kredi Limitleri:<\/b><span style=\"font-weight: 400;\"> Bu programda i\u015fletme ba\u015f\u0131na kredi alt limiti <\/span><b>20.000.000 TL<\/b><span style=\"font-weight: 400;\">, \u00fcst limiti ise <\/span><b>50.000.000 TL<\/b><span style=\"font-weight: 400;\"> gibi devasa bir hacme ula\u015f\u0131r. Kredi vadesi 36 ayd\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Destek \u00dcst Limiti:<\/b><span style=\"font-weight: 400;\"> KOSGEB taraf\u0131ndan i\u015fletme ba\u015f\u0131na y\u0131ll\u0131k olarak sa\u011flanacak faiz\/kar pay\u0131 deste\u011finin (hibesinin) \u00fcst limiti <\/span><b>10.000.000 TL<\/b><span style=\"font-weight: 400;\">&#8216;yi ge\u00e7emez.<\/span><\/li>\n<\/ul>\n<h3><b>Tablo: Fintech Firmalar\u0131 \u0130\u00e7in KOSGEB Destek Programlar\u0131 Kar\u015f\u0131la\u015ft\u0131rmas\u0131<\/b><\/h3>\n<table>\n<tbody>\n<tr>\n<td><b>\u00d6zellik \/ Program<\/b><\/td>\n<td><b>Giri\u015fimci Destek Program\u0131<\/b><\/td>\n<td><b>Kapasite Geli\u015ftirme Destek Program\u0131<\/b><\/td>\n<td><b>K\u00fcresel Rekabet\u00e7ilik Destek Program\u0131<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Hedef Kitle<\/b><\/td>\n<td><span style=\"font-weight: 400;\">0-3 Y\u0131ll\u0131k Yeni Giri\u015fimler<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Teknopark Firmalar\u0131 &amp; H\u0131zl\u0131 B\u00fcy\u00fcyen K\u00fc\u00e7\u00fck\/Orta KOB\u0130&#8217;ler<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u0130hracat Yapan H\u0131zl\u0131 B\u00fcy\u00fcyenler &amp; Turcorn 100 Adaylar\u0131<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Destek T\u00fcr\u00fc<\/b><\/td>\n<td><span style=\"font-weight: 400;\">%100 Hibe &amp; %80 Geri \u00d6demeli Kredi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Finansman (Kredi) Faiz\/Kar Pay\u0131 Deste\u011fi (Hibe)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Finansman (Kredi) Faiz\/Kar Pay\u0131 Deste\u011fi (Hibe)<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>B\u00fct\u00e7e \/ Kredi Limiti<\/b><\/td>\n<td><span style=\"font-weight: 400;\">2.000.000 TL&#8217;ye Kadar<\/span><\/td>\n<td><span style=\"font-weight: 400;\">1.000.000 TL &#8211; 20.000.000 TL Aras\u0131 Kredi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">20.000.000 TL &#8211; 50.000.000 TL Aras\u0131 Kredi<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Vade<\/b><\/td>\n<td><span style=\"font-weight: 400;\">36 Ay Proje S\u00fcresi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Maksimum 36 Ay Kredi Vadesi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Maksimum 36 Ay Kredi Vadesi<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><b>Fintech \u015eirketleri \u0130\u00e7in \u00d6rnek Proje ve Desteklenen Harcama Kalemleri<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">KOSGEB, bu \u00fc\u00e7 program kapsam\u0131nda da finansal teknoloji \u015firketlerinin \u00f6l\u00e7eklenmesi i\u00e7in kritik olan \u015fu gider kalemlerini desteklemektedir:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Personel Giderleri:<\/b><span style=\"font-weight: 400;\"> Bili\u015fim personeli (Yaz\u0131l\u0131m m\u00fchendisleri, sistem mimarlar\u0131) i\u00e7in ayl\u0131k destek \u00fcst limiti br\u00fct asgari \u00fccretin i\u015fverene maliyetinin 4 kat\u0131na kadar \u00e7\u0131kabilmektedir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Yaz\u0131l\u0131m ve Bulut Altyap\u0131 Giderleri:<\/b><span style=\"font-weight: 400;\"> Fintech projesi i\u00e7in sat\u0131n al\u0131nan yaz\u0131l\u0131mlar\u0131n lisans bedelleri, zaman s\u0131n\u0131rl\u0131 lisans kullan\u0131m bedelleri ve en \u00f6nemlisi &#8220;buluttan eri\u015fim hakk\u0131&#8221; (AWS, Azure vb. cloud servisleri) maliyetleri desteklenir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Hizmet Al\u0131m\u0131 ve Pazarlama Giderleri:<\/b><span style=\"font-weight: 400;\"> Test ve analiz giderleri (\u00d6rn: PCI DSS uyumluluk testleri, siber g\u00fcvenlik ve s\u0131zma &#8211; penetration testleri) laboratuvar\/test kurulu\u015flar\u0131ndan al\u0131nd\u0131\u011f\u0131nda destek kapsam\u0131ndad\u0131r. Ayr\u0131ca k\u00fcresel pazara a\u00e7\u0131lmak i\u00e7in yurt d\u0131\u015f\u0131 fuar ziyaretleri ve tan\u0131t\u0131m giderleri fonlan\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Makine ve Te\u00e7hizat:<\/b><span style=\"font-weight: 400;\"> Geli\u015ftiriciler i\u00e7in al\u0131nacak y\u00fcksek donan\u0131ml\u0131 bilgisayarlar, sunucular (server) ve a\u011f g\u00fcvenlik te\u00e7hizatlar\u0131 finansman deste\u011fine tabidir.<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h2><b>Finansal Teknolojiler (Fintech) Sekt\u00f6r\u00fc \u0130\u00e7in Ticaret Bakanl\u0131\u011f\u0131 \u0130hracat Destekleri Rehberi<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">T\u00fcrkiye, finansal teknolojiler alan\u0131nda \u00fcretti\u011fi yenilik\u00e7i \u00e7\u00f6z\u00fcmleri k\u00fcresel pazarlara ihra\u00e7 eden \u015firketleri &#8220;d\u00f6viz kazand\u0131r\u0131c\u0131 hizmet sekt\u00f6rleri&#8221; kapsam\u0131nda stratejik olarak desteklemektedir. Ticaret Bakanl\u0131\u011f\u0131 taraf\u0131ndan y\u00fcr\u00fct\u00fclen bu destekler, \u015firketlerin yurt d\u0131\u015f\u0131 pazarlara giri\u015f, pazarda tutunma ve s\u00fcrd\u00fcr\u00fclebilirlik s\u00fcre\u00e7lerindeki maliyetlerini ciddi oranda s\u00fcbvanse etmektedir.<\/span><\/p>\n<h3><b>Kimler Faydalanabilir? (Fintech Yararlan\u0131c\u0131 Tan\u0131m\u0131)<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u0130lgili mevzuata g\u00f6re, finansal teknolojiler sekt\u00f6r\u00fc kapsam\u0131nda desteklerden yararlanabilmek i\u00e7in \u015firketin T\u00fcrkiye Cumhuriyet Merkez Bankas\u0131nca (TCMB) yetkilendirilmi\u015f elektronik para kurulu\u015fu veya \u00f6deme kurulu\u015fu stat\u00fcs\u00fcnde olmas\u0131 gerekmektedir. Bu \u015farta uyan giri\u015fimler, &#8220;Hizmet Sekt\u00f6rleri At\u0131l\u0131m Program\u0131&#8221; ve &#8220;S\u00fcrd\u00fcr\u00fclebilirlik Program\u0131&#8221; \u015femsiyesi alt\u0131ndaki devasa b\u00fct\u00e7eli te\u015fviklerden yararlanabilirler.<\/span><\/p>\n<h3><b>1. Hizmet Sekt\u00f6rleri At\u0131l\u0131m Program\u0131 Destekleri<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Fintech \u015firketlerinin k\u00fcresel rekabet avantaj\u0131 kazanmas\u0131 ve yurt d\u0131\u015f\u0131 pazarlara eri\u015fimi i\u00e7in tasarlanm\u0131\u015f ana destek program\u0131d\u0131r.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Birim Deste\u011fi: Yurt d\u0131\u015f\u0131nda a\u00e7\u0131lacak ofis veya payla\u015f\u0131ml\u0131 ofislerin kira, komisyon ve belgelendirme giderleri desteklenir. Destek oran\u0131 %50 olup, birim ba\u015f\u0131na y\u0131ll\u0131k azami 6.000.000 TL&#8217;ye kadar hibe sa\u011flan\u0131r. Her bir yararlan\u0131c\u0131 en fazla 25 birim i\u00e7in ve \u00fclke ba\u015f\u0131na 5 y\u0131l boyunca bu destekten faydalanabilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reklam, Tan\u0131t\u0131m ve Pazarlama Deste\u011fi: Yurt d\u0131\u015f\u0131na y\u00f6nelik haz\u0131rlanan dijital reklamlar, sosyal medya kampanyalar\u0131, PR \u00e7al\u0131\u015fmalar\u0131 ve arama motoru optimizasyonu gibi pazarlama giderleri desteklenir. Destek oran\u0131 %50 olup, y\u0131ll\u0131k \u00fcst limit 25.000.000 TL&#8217;dir ve 5 y\u0131l boyunca yararlan\u0131labilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Acente Komisyon Deste\u011fi: Yurt d\u0131\u015f\u0131 pazarlardaki sat\u0131\u015f ve da\u011f\u0131t\u0131m faaliyetleri i\u00e7in acentelere \u00f6denen komisyon bedelleri %50 oran\u0131nda desteklenir. Y\u0131ll\u0131k \u00fcst limit 6.000.000 TL&#8217;dir ve s\u00fcre 5 y\u0131ld\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tescil ve Koruma Deste\u011fi: T\u00fcrkiye&#8217;de tescilli olan markan\u0131z\u0131n veya patentinizin yurt d\u0131\u015f\u0131nda tescil ettirilmesi ve korunmas\u0131na y\u00f6nelik giderler %50 oran\u0131nda ve y\u0131ll\u0131k 2.500.000 TL&#8217;ye kadar desteklenir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Belgelendirme Deste\u011fi: Yurt d\u0131\u015f\u0131 pazarlara giri\u015f i\u00e7in zorunlu olan veya rekabet avantaj\u0131 sa\u011flayan belge, sertifika ve akreditasyon (\u00d6rn: PCI DSS sertifikasyonu vb.) al\u0131m\u0131na y\u00f6nelik m\u00fcracaat, tetkik ve belge giderleri %50 oran\u0131nda, y\u0131ll\u0131k 4.000.000 TL&#8217;ye kadar desteklenir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yurt D\u0131\u015f\u0131 Etkinlik Kat\u0131l\u0131m Deste\u011fi: Fintech alan\u0131ndaki prestijli uluslararas\u0131 fuar ve etkinliklere kat\u0131l\u0131m (stant tasar\u0131m\u0131, yer kiras\u0131, nakliye vb.) giderleri %50 oran\u0131nda desteklenir. Etkinlik ba\u015f\u0131na \u00fcst limit 1.500.000 TL iken, etkinli\u011fin &#8220;Prestijli Etkinlik&#8221; stat\u00fcs\u00fcnde olmas\u0131 halinde bu limit 3.000.000 TL&#8217;ye \u00e7\u0131kar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yurt \u0130\u00e7i Etkinlik Kat\u0131l\u0131m Deste\u011fi: T\u00fcrkiye&#8217;de d\u00fczenlenen uluslararas\u0131 nitelikli fintech etkinliklerine kat\u0131l\u0131m giderleri %50 oran\u0131nda, etkinlik ba\u015f\u0131na 600.000 TL&#8217;ye (Prestijli etkinliklerde 1.200.000 TL) kadar desteklenir.<\/span><\/li>\n<\/ul>\n<h3><b>2. S\u00fcrd\u00fcr\u00fclebilirlik Program\u0131 Destekleri<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Fintech \u015firketlerinin \u00e7evresel, sosyal ve y\u00f6neti\u015fim (ESG) boyutlar\u0131yla s\u00fcrd\u00fcr\u00fclebilirliklerini sa\u011flamas\u0131 k\u00fcresel yat\u0131r\u0131mc\u0131lar i\u00e7in b\u00fcy\u00fck \u00f6nem ta\u015f\u0131r. Bu program, s\u00fcrd\u00fcr\u00fclebilirlik odakl\u0131 kurumsal d\u00f6n\u00fc\u015f\u00fcm\u00fc finanse eder.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u00fcrd\u00fcr\u00fclebilirlik Projesi Deste\u011fi: \u015eirketin s\u00fcrd\u00fcr\u00fclebilirlik hedeflerine uyum sa\u011flamas\u0131 i\u00e7in; dan\u0131\u015fmanl\u0131k al\u0131nmas\u0131, personel istihdam\u0131 (ayl\u0131k 90.000 TL&#8217;ye kadar br\u00fct \u00fccret deste\u011fi, en fazla 2 ki\u015fi), s\u00fcrd\u00fcr\u00fclebilirlik raporlamas\u0131, e\u011fitim ve uluslararas\u0131 kurulu\u015flara \u00fcyelik giderleri desteklenir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Destek Tutar\u0131 ve Oran\u0131: \u0130lgili proje b\u00fct\u00e7esi %50 oran\u0131nda ve yararlan\u0131c\u0131 ba\u015f\u0131na toplam 20.000.000 TL&#8217;ye kadar desteklenir ve s\u00fcre 5 y\u0131ld\u0131r. Proje \u00f6ncesinde haz\u0131rlanan &#8220;Yol Haritas\u0131&#8221; dan\u0131\u015fmanl\u0131\u011f\u0131 i\u00e7in bir defaya mahsus 500.000 TL&#8217;ye kadar ilave destek sa\u011flan\u0131r.<\/span><\/li>\n<\/ul>\n<h3><b>Hedef \u00dclke Stratejisi: \u0130lave +20 Puan Avantaj\u0131<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Ticaret Bakanl\u0131\u011f\u0131&#8217;n\u0131n ihracat stratejileri do\u011frultusunda, pazarlama ve yay\u0131lma eylemlerinin &#8220;Hedef \u00dclkeler Listesi (EK-53)&#8221;nde yer alan stratejik pazarlara y\u00f6nelik ger\u00e7ekle\u015ftirilmesi durumunda m\u00fcthi\u015f bir \u00e7arpan etkisi devreye girer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Birim deste\u011fi, reklam-tan\u0131t\u0131m-pazarlama deste\u011fi ve yurt d\u0131\u015f\u0131 etkinlik kat\u0131l\u0131m deste\u011fi gibi kritik kalemlerde %50 olan standart destek oran\u0131na +20 baz puan eklenir ve destek oran\u0131 %70&#8217;e \u00e7\u0131kar.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Finansal Teknolojiler (Fintech) \u0130hracat Destekleri \u00d6zet Tablosu<\/b><\/h3>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Destek Unsuru<\/b><\/td>\n<td><b>Destek Oran\u0131<\/b><\/td>\n<td><b>Hedef \u00dclke \u0130lavesi<\/b><\/td>\n<td><b>Destek \u00dcst Limiti<\/b><\/td>\n<td><b>S\u00fcre \/ Limit<\/b><\/td>\n<td><b>\u00d6rnek Harcama Kalemleri<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Birim Deste\u011fi<\/b><\/td>\n<td><span style=\"font-weight: 400;\">%50<\/span><\/td>\n<td><span style=\"font-weight: 400;\">+20 Puan (%70)<\/span><\/td>\n<td><b>6.000.000 TL<\/b><span style=\"font-weight: 400;\"> \/ Birim \/ Y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">En fazla 25 birim, \u00dclke ba\u015f\u0131na 5 y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yurt d\u0131\u015f\u0131nda a\u00e7\u0131lan ofis veya payla\u015f\u0131ml\u0131 ofis kira bedeli, kiralamaya y\u00f6nelik komisyon, konsept mimari \u00e7al\u0131\u015fmas\u0131, dekorasyon, teknik donan\u0131m, raf, dolap ve vitrin kurulum giderleri.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Reklam, Tan\u0131t\u0131m ve Pazarlama<\/b><\/td>\n<td><span style=\"font-weight: 400;\">%50<\/span><\/td>\n<td><span style=\"font-weight: 400;\">+20 Puan (%70)<\/span><\/td>\n<td><b>25.000.000 TL<\/b><span style=\"font-weight: 400;\"> \/ Y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">5 Y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Sosyal medya ve arama motorlar\u0131nda \u00f6ne \u00e7\u0131kar\u0131lan sponsorlu reklamlar, g\u00f6rsel\/yaz\u0131l\u0131\/dijital tan\u0131t\u0131mlar, PR (halkla ili\u015fkiler) hizmetleri ve tan\u0131t\u0131m malzemesi giderleri.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Acente Komisyon Deste\u011fi<\/b><\/td>\n<td><span style=\"font-weight: 400;\">%50<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yok<\/span><\/td>\n<td><b>6.000.000 TL<\/b><span style=\"font-weight: 400;\"> \/ Y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">5 Y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Fintech \u00fcr\u00fcnlerinin veya hizmetlerinin yurt d\u0131\u015f\u0131 sat\u0131\u015f\u0131 ve da\u011f\u0131t\u0131m\u0131 i\u00e7in yetkilendirilmi\u015f acentelere \u00f6denen komisyon bedelleri.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Belgelendirme Deste\u011fi<\/b><\/td>\n<td><span style=\"font-weight: 400;\">%50<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yok<\/span><\/td>\n<td><b>4.000.000 TL<\/b><span style=\"font-weight: 400;\"> \/ Y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Y\u0131ll\u0131k Limit Dahilinde<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yurt d\u0131\u015f\u0131 pazar giri\u015fi i\u00e7in gereken belge, sertifika ve akreditasyonlara ili\u015fkin m\u00fcracaat, dosya inceleme, tetkik, zorunlu kay\u0131t, g\u00f6zetim, test ve analiz giderleri.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Yurt D\u0131\u015f\u0131 Etkinlik Kat\u0131l\u0131m\u0131<\/b><\/td>\n<td><span style=\"font-weight: 400;\">%50<\/span><\/td>\n<td><span style=\"font-weight: 400;\">+20 Puan (%70)<\/span><\/td>\n<td><b>1.500.000 TL<\/b><span style=\"font-weight: 400;\"> \/ Etkinlik (Prestijli: 3.000.000 TL)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Y\u0131ll\u0131k 3 Prestijli Etkinlik<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Fuar nakliye bedeli, etkinlik kay\u0131t \u00fccreti, yer kiras\u0131, stant tasar\u0131m\u0131 ve kurulumu, internet\/elektrik gibi stant donan\u0131m giderleri ve en fazla 2 temsilcinin ekonomi s\u0131n\u0131f\u0131 gidi\u015f-d\u00f6n\u00fc\u015f ula\u015f\u0131m giderleri.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Tescil ve Koruma Deste\u011fi<\/b><\/td>\n<td><span style=\"font-weight: 400;\">%50<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yok<\/span><\/td>\n<td><b>2.500.000 TL<\/b><span style=\"font-weight: 400;\"> \/ Y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Y\u0131ll\u0131k Limit Dahilinde<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yurt d\u0131\u015f\u0131nda markan\u0131n tescil ettirilmesi i\u00e7in marka\/patent b\u00fcrosu dan\u0131\u015fmanl\u0131k hizmeti, tescil durum tespiti i\u00e7in ara\u015ft\u0131rma\/inceleme, resmi tescil har\u00e7lar\u0131 ve yenileme giderleri.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>S\u00fcrd\u00fcr\u00fclebilirlik Projesi<\/b><\/td>\n<td><span style=\"font-weight: 400;\">%50<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Yok<\/span><\/td>\n<td><b>20.000.000 TL<\/b><span style=\"font-weight: 400;\"> \/ Proje<\/span><\/td>\n<td><span style=\"font-weight: 400;\">5 Y\u0131l<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Ekonomik, \u00e7evresel ve sosyal y\u00f6neti\u015fim dan\u0131\u015fmanl\u0131\u011f\u0131, s\u00fcrd\u00fcr\u00fclebilirlik raporlamas\u0131 ve g\u00fcvence denetimi, ilgili sertifikasyonlar\u0131n al\u0131m\u0131 ile bu alanda istihdam edilen en fazla 2 uzman personelin br\u00fct \u00fccreti (ayl\u0131k 90.000 TL&#8217;ye kadar).<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye\u2019de Fintech (Finansal Teknolojiler) Sekt\u00f6r\u00fcn\u00fcn Ge\u00e7mi\u015fi ve Geli\u015fimi T\u00fcrkiye&#8217;de finansal teknolojiler (Fintech) sekt\u00f6r\u00fc, g\u00fc\u00e7l\u00fc bankac\u0131l\u0131k altyap\u0131s\u0131, teknolojiye h\u0131zla adapte olan gen\u00e7 n\u00fcfusu ve reg\u00fclatif geli\u015fmelerin etkisiyle son yirmi y\u0131lda muazzam bir d\u00f6n\u00fc\u015f\u00fcm ge\u00e7irmi\u015ftir. Sekt\u00f6r\u00fcn geli\u015fimi, geleneksel bankac\u0131l\u0131k s\u0131n\u0131rlar\u0131n\u0131n a\u015f\u0131larak inovatif finansal \u00e7\u00f6z\u00fcmlerin demokratikle\u015fmesi y\u00f6n\u00fcnde ilerlemi\u015ftir. 1. D\u00f6nem: Geleneksel Altyap\u0131n\u0131n \u0130n\u015fas\u0131 (1990&#8217;lar &#8211; 2010) T\u00fcrkiye&#8217;de finansal [&hellip;]<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","class_list":["post-25","scale_sektor","type-scale_sektor","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/scaleistanbul.com\/en\/wp-json\/wp\/v2\/scale_sektor\/25","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scaleistanbul.com\/en\/wp-json\/wp\/v2\/scale_sektor"}],"about":[{"href":"https:\/\/scaleistanbul.com\/en\/wp-json\/wp\/v2\/types\/scale_sektor"}],"wp:attachment":[{"href":"https:\/\/scaleistanbul.com\/en\/wp-json\/wp\/v2\/media?parent=25"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}